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Media and Culture Quiz

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Questions and Answers

What does 'mass communication' involve?

Interconnection of information and communication technologies
Personal exchange of information between two or more people
The purchase and use of mediated texts
Creating, sending, receiving, and analyzing messages to large audiences (correct)

What is 'media conglomeration'?

The purchase and use of mediated texts
The laws and policies enacted by the government related to making a media text
The merging of internet or telecommunications companies with traditional media companies
A corporation that owns numerous companies involved in mass media enterprises (correct)

What is 'cultural convergence'?

The process of creating, sending, receiving, and analyzing messages to large audiences
The exchange of information between two or more people
The laws and policies enacted by the government related to making a media text
The globalization of what was once culturally specific content (correct)

What is 'technological convergence' specifically about?

Specific types of media converging into a digital form (C) Signup and view all the answers

What is 'representation' in the context of media studies?

Which people are shown in the media and how they are shown (C) Signup and view all the answers

What is the term for the learned behavior with new people in the context of media studies?

Culture (D) Signup and view all the answers

What does 'medium specificity' emphasize in the context of media studies?

Unique definition and mode of delivery for each medium (C) Signup and view all the answers

What does 'convergence' in media studies specifically refer to?

Interconnection of information and communication technologies, computer networks, and media content (A) Signup and view all the answers

What does 'oligopoly' in the context of media studies refer to?

Ownership of analog and digital media consolidated into the hands of a few large and powerful media conglomerates (D) Signup and view all the answers

What is 'mass media' primarily concerned with in the context of media studies?

Creating, sending, receiving, and analyzing messages to large audiences (C) Signup and view all the answers