Media Analysis: Bias, Spin, and Credibility

Media Bias vs. Spin

• Bias refers to the inclination of journalists or media outlets to promote a particular perspective, which may lead to an unbalanced representation of facts.
• Spin involves emphasizing certain aspects of a story while minimizing or ignoring others, shaping the narrative in a way that influences public perception.

Small Scale Non-Corporate Media

• Alternative media is the term for small-scale, non-corporate outlets that provide content differing from mainstream media, often focusing on marginalized voices and perspectives.

Gatekeeper in Mass Media

• The term gatekeeper describes individuals or organizations that control the flow of news and information, deciding what gets published or broadcasted, influencing public access to information.

Accountability Function of Mass Media

• Investigative journalism serves as the function of mass media dedicated to uncovering potential corruption within the government, holding officials accountable for actions and decisions.

Sensationalism in News Reporting

• Sensationalism is characterized by the use of exaggerated or shocking elements in news reports to attract attention and provoke emotional responses from the audience.

Definition of Misinformation

• Misinformation is defined as false or misleading information, which may be spread intentionally or unintentionally, impacting public knowledge and understanding.

Test your knowledge on media analysis, bias, spin, and credibility. Explore how different types of news are explained, covered, and the distinction between information and entertainment. Understand the role of alternative media and assessing the trustworthiness of websites.