Podcast
Questions and Answers
What empowers consumers to research products, compare prices, and read reviews before making a purchase?
What empowers consumers to research products, compare prices, and read reviews before making a purchase?
- Limited access to information
- Easy access to information (correct)
- Rise of traditional media
- Scarcity of product reviews
How does social media contribute to consumer empowerment?
How does social media contribute to consumer empowerment?
- By restricting consumer communication
- By limiting the content consumers can access
- By allowing consumers to share experiences and opinions with a wider audience (correct)
- By reducing consumer influence over brands
What do consumers expect from brands in terms of personalization?
What do consumers expect from brands in terms of personalization?
- Ignoring their needs and preferences
- Offering outdated products
- Providing generic offerings
- Understanding their needs and preferences (correct)
What do consumers value in brands related to their practices and mission?
What do consumers value in brands related to their practices and mission?
What type of experience do consumers expect across all touchpoints, including online, in-store, and mobile?
What type of experience do consumers expect across all touchpoints, including online, in-store, and mobile?
Why is providing exceptional customer service crucial for businesses in a competitive market?
Why is providing exceptional customer service crucial for businesses in a competitive market?
What do consumers look for beyond just the price when choosing products or services?
What do consumers look for beyond just the price when choosing products or services?
What is a key requirement for businesses to meet the needs of empowered consumers?
What is a key requirement for businesses to meet the needs of empowered consumers?
Why do businesses focus on transparency and authenticity in their practices?
Why do businesses focus on transparency and authenticity in their practices?
What can businesses achieve by building strong relationships with empowered consumers?
What can businesses achieve by building strong relationships with empowered consumers?
