Mastering Product Research
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Questions and Answers

Which of the following is NOT a step in conducting research to flesh out a product idea?

  • Developing a final definition for your product (correct)
  • Competitor analysis to understand if customers think there are things your competitors' products or services lack
  • Getting early feedback from customers through surveys
  • Market research to understand the current sentiment in your industry

    • Why is competitor analysis important in the product development process?

  • To develop a final definition for the product
  • To identify gaps in competitors' products (correct)
  • To understand the current sentiment in the industry
  • To gather early feedback from customers

    • What is one purpose of market research in the product development process?

  • To understand the current sentiment in the industry (correct)
  • To develop a final definition for the product
  • To gather early feedback from customers
  • To analyze competitors' products

    • What is one way to gather early feedback from customers during the product development process?

    <p>Using surveys</p> Signup and view all the answers

    What tool can be used to create surveys and collect information from existing customers during the product development process?

    <p>Lucky Orange</p> Signup and view all the answers

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