5 Questions
Which pricing strategy involves combining several products and offering them at a reduced price?
Product Bundle Pricing
What is the purpose of By-Product Pricing?
To help offset the costs of disposing of by-products
Which pricing strategy involves setting a price for products that must be used along with a main product?
Captive-Product Pricing
What is the purpose of Optional-Product Pricing?
To set a price for optional or accessory products
Which pricing strategy involves adjusting the basic price to reward customers for certain responses?
Discount and Allowance Pricing
Test your knowledge of pricing strategies with this quiz! Discover the different types of product pricing, including product line pricing, optional-product pricing, and captive-product pricing. Challenge yourself and learn more about how companies set prices for their products.
Make Your Own Quizzes and Flashcards
Convert your notes into interactive study material.
Get started for free