Podcast
Questions and Answers
Which factor is NOT considered in industry analysis?
Which factor is NOT considered in industry analysis?
- Identification of buyers
- Size, outlook, and trends
- Geographic area
- Description of product (correct)
What does market segmentation involve?
What does market segmentation involve?
- Dividing the market (correct)
- Positioning
- Regulatory environment
- All of the above
What does industry analysis study?
What does industry analysis study?
- The behavior of competitors
- The behavior of suppliers
- The behavior of customers
- All of the above (correct)
What is the purpose of identifying the successful and leading competitors?
What is the purpose of identifying the successful and leading competitors?
What does the regulatory environment in industry analysis refer to?
What does the regulatory environment in industry analysis refer to?