Mastering Customer Complaints

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Questions and Answers

What is the six-step process for solving a customer's problem?

  • Ignore, deny, blame, argue, delay, dismiss
  • Listen, acknowledge, evaluate, investigate, offer solutions, implement (correct)
  • Apologize, explain, justify, defend, ignore, dismiss
  • Redirect, ignore, dismiss, blame, argue, delay

What should an employee do if they are unable to solve a customer's problem?

  • Tell the customer it's not their problem
  • Offer the next step in the complaint process (correct)
  • Hang up the phone
  • Argue with the customer

Why might a manager be better at handling a customer complaint than an employee?

  • They are more likely to ignore the complaint
  • They are less likely to listen to the customer
  • They are more detached and better able to listen and come up with solutions (correct)
  • They are more likely to argue with the customer

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Study Notes

  • Dealing with a disagreement requires quick thinking.
  • To handle an upset customer, focus on solving their problem.
  • A dissatisfied customer often demands to speak to a manager.
  • A trained employee can quickly address the issue before it escalates.
  • A six-step process for solving a customer's problem: listen, acknowledge, evaluate, investigate, offer solutions, implement.
  • Be solution-oriented and offer the next step in the complaint process if unable to solve the problem.
  • In-person or phone communication requires the same approach.
  • A manager may be more detached and better able to listen and come up with solutions.
  • The goal is to satisfy the customer's needs.
  • Failure to address complaints can hurt the company.

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