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Mass Communication and Cultural Invasion

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Questions and Answers

What are the needs of the target population and society that set goals fulfill?

Political and financial
Environmental and educational
Social, economic, cultural and health (correct)
Technological and infrastructural

What is the purpose of clarifying the media plan or campaign?

To allocate budget for the project
To provide technical capabilities
To suit the specific objectives of the project (correct)
To combat social issues

What is an example of a media campaign topic?

Combating malaria (correct)
Women empowerment
Financial literacy
Environmental conservation

What is a necessary element in the success of the media plan or campaign?

Material and financial capabilities (B) Signup and view all the answers

What is required to ensure the success of the media work?

Availability of able and trained human cadres (C) Signup and view all the answers

What type of cadres are necessary for the media work?

Media professionals and technicians (A) Signup and view all the answers

Why are training and guidance necessary for the human cadres?

To ensure they can carry out their role and do their mission properly (C) Signup and view all the answers

What is the purpose of providing technical capabilities?

To support the media plan or campaign (C) Signup and view all the answers

What is necessary to ensure the movement of the media plan or campaign?

Transportation and movement (B) Signup and view all the answers

Why is it necessary to provide the necessary money for the media plan or campaign?

To ensure the success of the media plan or campaign (C) Signup and view all the answers

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