Tourism Management
17 Questions
11 Views

Choose a study mode

Play Quiz
Study Flashcards
Spaced Repetition
Chat to lesson

Podcast

Play an AI-generated podcast conversation about this lesson

Questions and Answers

What is one of the primary sources of economic outcomes globally?

  • Industrial production
  • Agriculture
  • Tourism (correct)
  • Financial services
  • What is a crucial aspect of tourism planning in a community?

  • Infrastructure development
  • A clear statement of the community's vision of tourism (correct)
  • Marketing strategies
  • Hotel management
  • Which of the following is an environmental impact of tourism?

  • Conservation of natural resources
  • Crowding and congestion (correct)
  • Increased employment opportunities
  • Cultural exchange
  • What is a social impact of tourism on a community?

    <p>Congestion and overcrowding</p> Signup and view all the answers

    What is a potential environmental impact of tourism development?

    <p>Habitat/ ecosystem alteration</p> Signup and view all the answers

    What is a key aspect of post-travel service provision for millennials?

    <p>Personalized treatment</p> Signup and view all the answers

    Which tourism trend focuses on providing tourists with unique, local experiences?

    <p>Tailor-made tourism with locals</p> Signup and view all the answers

    What is a potential social impact of tourism on local communities?

    <p>Loss of traditional practices</p> Signup and view all the answers

    How do millennials typically share their travel experiences?

    <p>Via social media in real-time</p> Signup and view all the answers

    What is a measure that can be taken to lessen the adverse environmental impacts of tourism?

    <p>Implementation of environmental management and planning</p> Signup and view all the answers

    What is a potential economic impact of tourism on local communities?

    <p>Creation of new job opportunities</p> Signup and view all the answers

    What is the primary focus of the physical plant aspect of tourism?

    <p>Enhancing tourists' experience through sound and architecture</p> Signup and view all the answers

    What is the primary objective of assessing the destination in tourism product development?

    <p>To assess its tourism potential and ability to accommodate tourists</p> Signup and view all the answers

    What is hospitality in the context of tourism?

    <p>The attitude with which service is provided</p> Signup and view all the answers

    What is the result of the collaborative efforts of various stakeholders in tourism product development?

    <p>The building of a tourism product</p> Signup and view all the answers

    What is the primary focus of the 'freedom of choice' aspect of tourism?

    <p>Offering a range of options to tourists</p> Signup and view all the answers

    What is the first step in the process of tourism product development?

    <p>Researching the market</p> Signup and view all the answers

    Study Notes

    Understanding the Millennial Segment

    • Primary target of service providers: the "younger heart"
    • Recognition of individual importance and validity as human beings is highly valued
    • Personalized treatment required that doesn't end with service provision

    Phases of Travel and Corresponding Requirements

    • Pre-travel: recognize needs and enter planning phase, organizations must provide marketing stimuli
    • During travel: offer high-quality and wide-ranging internet access
    • Post-travel: permanently connected to peers through the internet, sharing experiences on social networks in real-time

    Impacts of Tourism

    • One of the world's most significant sources of economic outcomes
    • 7 general categories of tourism impacts:
      • Economic
      • Environmental
      • Social and Cultural
      • Crowding and Congestion
      • Services
      • Taxes
      • Community Attitude

    Environmental Impacts

    • Direct environmental effects:
      • Water quality
      • Air quality
      • Noise pollution
      • Solid waste and littering
      • Habitat/ecosystem alteration and fragmentation
      • Impacts on wildlife
      • Aesthetic and cultural impacts
      • Loss of biological diversity
      • Depletion of the ozone layer
      • Climate change
    • Digital technology in tourism
    • Polar tourism
    • Space tourism
    • Dark tourism
    • Voluntourism
    • Luxury tourism
    • Tailor-made tourist experiences with locals
    • Social media innovation and cooperation
    • Authenticity and immersion
    • Genuine experience
    • No tourist zones
    • Physical plant enhancing tourist experience
    • Service features and facilities for tourists
    • Hospitality and attitude of service providers

    Tourism Product Development

    • Research the market to identify opportunities
    • Match the product with the market
    • Assess the destination's tourism potential
    • Understand the stakeholder role
    • Product building using required resources and expertise

    Studying That Suits You

    Use AI to generate personalized quizzes and flashcards to suit your learning preferences.

    Quiz Team

    Description

    This quiz covers the importance of personalized marketing strategies in the travel industry, specifically targeting millennials. Learn how to cater to this demographic's needs during the pre-travel, during travel, and post-travel phases. Understand the implications of this segment on the travel industry.

    More Like This

    Mastering Instagram Marketing for Hotels
    5 questions
    Travel Trade Marketing Quiz
    5 questions
    Online Travel Trends and Marketing Strategies
    10 questions
    Use Quizgecko on...
    Browser
    Browser