Podcast
Questions and Answers
What principle is followed in marketing?
What principle is followed in marketing?
- Caveat vendor (correct)
- Integrated approach
- Fragmented approach
- Caveat emptor
When does marketing begin according to the text?
When does marketing begin according to the text?
- Before actual production takes place (correct)
- At the same time as production
- During actual production
- After actual production takes place
What is the focus of selling?
What is the focus of selling?
- Advertising
- Customer satisfaction
- Sellers’ need (correct)
- Marketing research
What does marketing myopia prioritize?
What does marketing myopia prioritize?
What creates marketing myopia according to the text?
What creates marketing myopia according to the text?
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