Marketing Misconceptions Quiz
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Questions and Answers

What are the 3Cs of marketing?

  • Communication, Collaboration, Competition
  • Consumers, Company, Costs
  • Customers, Competition, Company (correct)
  • Customer satisfaction, Cost-effective, Company growth

    • What is marketing NOT?

  • Advertising
  • Selling (correct)
  • Product planning
  • Customer service

    • What is the key result area associated with gaining market share?

  • Cost reduction
  • Customer satisfaction
  • Profit (correct)
  • Sales

    • What is the primary objective of the 3Cs of marketing?

    <p>To satisfy the needs, wants, and expectations of target customers</p> Signup and view all the answers

    What does sales represent in the context of marketing?

    <p>Result of satisfying needs and wants</p> Signup and view all the answers

    What is one of the functions of marketing?

    <p>Customer service</p> Signup and view all the answers

    What does gaining market share indicate in marketing?

    <p>Outperforming the competition</p> Signup and view all the answers

    What is NOT a part of the 3Cs of marketing?

    <p>Costs</p> Signup and view all the answers

    What is the primary source of profit in marketing?

    <p>Having an excess of sales over cost and expenses</p> Signup and view all the answers

    What is the result of satisfying needs and wants in marketing?

    <p>Sales</p> Signup and view all the answers

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