5 Questions
Who is the Editorial Director of the Marketing Management 14 textbook?
Sally Yagan
Which university is Philip Kotler affiliated with?
Northwestern University
Where is the headquarters of Pearson Education, Inc. located?
Upper Saddle River
Who is credited as the Lead Media Project Manager for the Marketing Management 14 textbook?
Lisa Rinaldi
Which company handled the composition of the Marketing Management 14 textbook?
Integra
Study Notes
Marketing Management 14 Textbook
- The Editorial Director of the Marketing Management 14 textbook is not specified.
Philip Kotler
- Philip Kotler is affiliated with Northwestern University.
Pearson Education, Inc.
- The headquarters of Pearson Education, Inc. is located in Upper Saddle River, New Jersey.
Marketing Management 14 Textbook Credits
- The Lead Media Project Manager for the Marketing Management 14 textbook is not specified.
Textbook Composition
- The composition of the Marketing Management 14 textbook was handled by Pearson Education, Inc.
Test your knowledge of marketing management with this quiz based on the book 'Marketing Management 14' by Philip Kotler and Kevin Lane Keller. Explore concepts taught at Northwestern University and Dartmouth College.
Make Your Own Quizzes and Flashcards
Convert your notes into interactive study material.
Get started for free
