Podcast
Questions and Answers
According to Baker, Grunewald, and Gorman, what is the task of marketing?
According to Baker, Grunewald, and Gorman, what is the task of marketing?
Finding, developing, and profiting from business opportunities by fulfilling customer’s needs.
According to Kotler and Keller, what is marketing about?
According to Kotler and Keller, what is marketing about?
Identifying and meeting human and social needs.
How do Kotler and Keller define marketing?
How do Kotler and Keller define marketing?
They define marketing as 'meeting needs profitably'.
