Marketing Fundamentals: 4 P's and Industry Basics
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Questions and Answers

What is the term used to describe the four key elements that businesses use to promote and sell their products or services?

  • 4 P's (correct)
  • 4 C's
  • Business Strategy
  • Marketing Mix

Which of the following is NOT one of the 4 P's of Marketing?

  • Promotion
  • Quantity (correct)
  • Product
  • Price

What is the primary goal of the 'Place' element in the 4 P's of Marketing?

  • To get the product to the customer (correct)
  • To create a product that meets customer needs
  • To set a price that maximizes profit
  • To promote the product effectively

Which industry is focused on providing accommodations, food, and other services to customers?

<p>Hospitality industry (D)</p> Signup and view all the answers

What is the primary goal of the retail industry?

<p>To sell products to customers (B)</p> Signup and view all the answers

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