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Questions and Answers
What is the primary focus of SESSION 1?
What is the primary focus of SESSION 1?
- Price Decision
- Place Decision: Channels of Distribution
- Promotion
- Meaning and importance of Product (correct)
What is the objective of SESSION 2?
What is the objective of SESSION 2?
- Components of Product marketing
- Discussion of consumer goods types and features (correct)
- Importance of Product to a firm
- Meaning of product
