Marketing Basics Quiz
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Questions and Answers

Which of the following is referred to as basic necessities of life, such as food, clothing, shelter, or safety?

  • Demands (correct)
  • Exchanges
  • Desires
  • Wants

    • Which one of the following is NOT true about marketing?

  • Marketing is always performed by an organization (correct)
  • Marketing always entails an exchange
  • Marketing is about satisfying customer needs and wants
  • Marketing help create value

    • Which of the following is fundamental to marketing success?

  • Maximizing exchanges
  • Generating desires
  • Creating new demands
  • Understanding and satisfying consumer needs and wants (correct)

    • What is the primary focus of marketing?

    <p>Satisfying customer needs and wants</p> Signup and view all the answers

    Which of the following is NOT necessarily required for marketing?

    <p>Always being performed by an organization</p> Signup and view all the answers

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