Podcast
Play an AI-generated podcast conversation about this lesson
Questions and Answers
What is lifestreaming, also known as lifecasting?
What is lifestreaming, also known as lifecasting?
- The practice of continuously broadcasting various aspects of one's daily life to an online audience (correct)
- The use of live stream media to promote products and encourage customer purchases
- The video-on-demand service that allows users to share content live
- The coverage of various events such as concerts or live news coverage viewed using a web browser or apps such as Snapchat
What is the primary reason for the success of Facebook Watch?
What is the primary reason for the success of Facebook Watch?
- The content is recommended to users based on algorithms that determine what the user would most like to watch (correct)
- The opportunity it provides for creators to create a more intimate connection with their fans
- The ability for users to include their own 'reactions' when someone is broadcasting
- The coverage of various events such as concerts or live news coverage viewed using a web browser or apps such as Snapchat
What distinguishes YouTube Live from Periscope in terms of livestreaming?
What distinguishes YouTube Live from Periscope in terms of livestreaming?
- Livestreams can be saved and any user can access them through the app (correct)
- Allows users to comment during the broadcast
- The ability to upload videos that cover a wide array of topics including original comedy, drama, and news programming
- Enables creators to create a more intimate connection with their fans
What is the main focus of live stream commerce today?
What is the main focus of live stream commerce today?
Signup and view all the answers
What did the McKinsey report demonstrate about live stream commerce in China?
What did the McKinsey report demonstrate about live stream commerce in China?
Signup and view all the answers
Flashcards are hidden until you start studying
