Leveraging Industry Awards for Marketing
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Questions and Answers

What is the recommended approach for award entries according to the text?

  • Exaggerate achievements to appear more impactful
  • Use corporate speak and approach to impress the judges
  • Pretend challenges don't exist to seem flawless
  • Be genuine, authentic, and state the facts (correct)

Why is it suggested to be honest about challenges faced in award entries?

  • To make the entry more dramatic
  • To appear flawless and perfect
  • To show authenticity and credibility (correct)
  • To seek sympathy from the judges

What is a key editing tip mentioned in the text for award entries?

  • Get feedback from colleagues and mentors (correct)
  • Include as many spelling mistakes as possible
  • Submit without checking for errors
  • Avoid proofreading the work

How can supporting evidence like images and videos impact an award entry?

<p>It gives extra weight and authenticity to the entry (D)</p> Signup and view all the answers

Why is seeking feedback on an award entry pack important?

<p>To ensure you submit a high-quality entry (A)</p> Signup and view all the answers

How can winning awards benefit a business, according to the text?

<p>Positions the business as a leader in the industry (D)</p> Signup and view all the answers

What type of stakeholders may also value a business winning awards?

<p>Third-party stakeholders like partners and suppliers (C)</p> Signup and view all the answers

Why does the text recommend including press clippings in an award entry?

<p>Supports the achievement and adds credibility (C)</p> Signup and view all the answers

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