Lecture 15: Big Data Techniques

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Questions and Answers

What does the term 'Variety' in Big Data refer to?

  • The accuracy and trustworthiness of data
  • The speed at which data is processed
  • The amount of data generated over time
  • The different formats and sources of data (correct)

Which example best illustrates structured data?

  • Video footage from cameras
  • XML files
  • Social media posts
  • Transaction databases (correct)

Why is the veracity of Big Data important?

  • To maintain the data's integrity and reliability (correct)
  • To filter out irrelevant data
  • To ensure data is processed quickly
  • To increase the volume of data collected

Which type of data is generated continuously by IoT devices?

<p>Structured and unstructured data (A)</p> Signup and view all the answers

What challenge may arise from the variety of data sources?

<p>Difficulty in maintaining data consistency (D)</p> Signup and view all the answers

What is a primary benefit of big data analytics for businesses?

<p>Uncovers insights beyond human perception (D)</p> Signup and view all the answers

Which tool is specifically mentioned for providing cost advantages in big data?

<p>Hadoop (B)</p> Signup and view all the answers

What does the term 'Volume' in the context of Big Data refer to?

<p>The sheer size of data being generated and stored (A)</p> Signup and view all the answers

How do big data technologies facilitate healthcare improvements?

<p>By processing large-scale health data in real-time (C)</p> Signup and view all the answers

What type of data does big data mainly deal with?

<p>Massive and diverse datasets (B)</p> Signup and view all the answers

Which company transformed its services by leveraging customer data for insights?

<p>Netflix (C)</p> Signup and view all the answers

What technology is primarily used by Netflix for real-time data processing?

<p>Apache Kafka (A)</p> Signup and view all the answers

What enables businesses to make quick decisions in response to new data sources?

<p>In-memory analytics and Hadoop (C)</p> Signup and view all the answers

What is a notable characteristic of complex data that big data technologies handle?

<p>Complex and unstructured data types (C)</p> Signup and view all the answers

What characteristic of Big Data refers to the speed at which new data is generated?

<p>Velocity (D)</p> Signup and view all the answers

Which of the following is NOT one of the 4Vs associated with Big Data?

<p>Validity (D)</p> Signup and view all the answers

What role does big data play in enhancing customer satisfaction?

<p>Identifies patterns that improve service delivery (D)</p> Signup and view all the answers

What challenge does big data address in healthcare?

<p>Real-time monitoring of patients (B)</p> Signup and view all the answers

How much data is imported into Walmart's database every hour?

<p>2.5 petabytes (D)</p> Signup and view all the answers

What is one of the impacts of Big Data on Netflix's growth?

<p>Original content production driven by data analysis (D)</p> Signup and view all the answers

What does 'Veracity' refer to in the context of the characteristics of Big Data?

<p>The reliability of data (B)</p> Signup and view all the answers

What is a primary characteristic of Big Data technologies?

<p>They enable the storage and processing of diverse data sources. (A)</p> Signup and view all the answers

Which of the following is NOT a field of Big Data technologies?

<p>Data Merging (B)</p> Signup and view all the answers

Which technology is primarily associated with Big Data storage?

<p>Apache Hadoop (B)</p> Signup and view all the answers

What method does Hadoop use for handling data processing tasks efficiently?

<p>MapReduce framework (C)</p> Signup and view all the answers

Why are NoSQL databases significant in Big Data technologies?

<p>They allow for handling large volumes of unstructured or semi-structured data. (A)</p> Signup and view all the answers

What advantage does Big Data provide to machine learning models?

<p>Scalable analysis of global data streams. (A)</p> Signup and view all the answers

How does Hadoop manage massive datasets?

<p>Using the Hadoop Distributed File System (HDFS). (B)</p> Signup and view all the answers

What is a feature of high-frequency, real-time data processing in Big Data systems?

<p>It can process millions of transactions per second. (B)</p> Signup and view all the answers

What programming languages are primarily used to write MongoDB?

<p>C++, Python, JavaScript, Go (A)</p> Signup and view all the answers

Which of the following is a key feature of Apache Cassandra?

<p>No single point of failure (D)</p> Signup and view all the answers

What is the primary purpose of RapidMiner?

<p>Data mining and predictive analytics (C)</p> Signup and view all the answers

Which statement best describes Tableau?

<p>A data visualization tool (C)</p> Signup and view all the answers

What is one of the primary benefits of Apache Spark's in-memory computing?

<p>It enhances operational speeds. (D)</p> Signup and view all the answers

Which component is included in the Apache Spark architecture?

<p>MLlib (A)</p> Signup and view all the answers

Which type of database can ElasticSearch effectively replace?

<p>Document-based databases (C)</p> Signup and view all the answers

What capability does Apache Spark have in relation to Hadoop?

<p>Can work independently or with Hadoop (D)</p> Signup and view all the answers

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Study Notes

Definition of Big Data

  • Big Data consists of high-volume, high-velocity, and/or high-variety information assets.
  • It requires innovative processing methods for improved insights and decision-making.

Example: Netflix’s Transformation

  • Transitioned from DVD rentals to data-driven streaming service.
  • Used Big Data technologies like recommendation engines and scalable streaming infrastructures.
  • Integrated real-time data analytics to optimize content acquisition and marketing strategies.
  • Achieved over 200 million subscribers globally by personalizing content.

Characteristics of Big Data (The 4Vs)

  • Volume: Refers to the massive data size, reaching petabytes and exabytes; for example, Walmart processes over 1 million transactions hourly.
  • Velocity: Indicates rapid data generation; stock market data and Google searches demand real-time processing.
  • Variety: Includes various data formats (structured, semi-structured, unstructured) from diverse sources, such as IoT devices and social media.
  • Veracity: Focuses on data reliability; essential for accurate analysis, especially in fields like healthcare.

Importance of Big Data

  • Driving Business Strategies: Enables data-driven decisions leading to growth and efficiency improvement.
  • Cost Savings: Utilizes tools like Hadoop for economical storage and processing of large datasets.
  • Time Reductions: High-speed analytics facilitate quick decision-making and identification of new data sources.

Big Data Use Cases

  • Healthcare: Utilizes large, diverse datasets for patient diagnosis and treatment via ML models.
  • Retail: Analytics of structured and unstructured data supports dynamic pricing and customer personalization.
  • Finance: Processes vast datasets to ensure regulatory compliance and enhance real-time fraud detection.

Big Data Technologies

  • Data Storage, Data Mining, Data Analytics, Data Visualization are the four main fields.

Data Storage Technologies

  • Apache Hadoop:
    • Handles large-scale data processing using batch methods.
    • Utilizes Hadoop Distributed File System (HDFS) for managing datasets.
    • Real-life application: NextBio enhances genome data analysis efficiency.
  • NoSQL Databases:
    • Designed for unstructured/semi-structured data storage.
    • MongoDB: A document-oriented database for JSON-like data, created in 2009.
    • Cassandra: Manages large data volumes across servers, providing high availability. Developed for Facebook.

Data Mining Technologies

  • RapidMiner:
    • Provides a graphical user interface for predictive analytics management.
    • Developed in 2001, it supports diverse analytical processes.
  • ElasticSearch:
    • Open-source, real-time distributed search engine for structured/unstructured data.
    • Widely used by organizations for enterprise search solutions.

Data Analytics Technology

  • Apache Spark:
    • Known for in-memory computing, enhancing processing speed for large datasets.
    • Offers real-time streaming, batch processing, and a wide range of application support.

Data Visualization

  • Tableau: A prominent tool for creating visual representations of data, aiding in analysis and decision-making.

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