Podcast
Questions and Answers
What is a primary change in new media mentioned in the studies?
What is a primary change in new media mentioned in the studies?
- Increased visual content
- Higher quality audio
- Speed of communication (correct)
- Access via satellite technology
What significant development regarding internet access is mentioned?
What significant development regarding internet access is mentioned?
- Internet access is less reliable than before
- Access is nearly universal among all demographics
- Access via telephone cables is becoming less common (correct)
- People increasingly access the internet via satellite
Which demographic is indicated to use new media more frequently?
Which demographic is indicated to use new media more frequently?
- Retired individuals
- Young people (correct)
- Older adults
- Middle-aged professionals
What concern is raised about access to new media?
What concern is raised about access to new media?
What is mentioned as an important task increasingly done online?
What is mentioned as an important task increasingly done online?
Which of the following is NOT a key feature of new media?
Which of the following is NOT a key feature of new media?
How does interactivity in new media give more power to the audience?
How does interactivity in new media give more power to the audience?
What is one of the primary concerns regarding the increasing accessibility of new media being free?
What is one of the primary concerns regarding the increasing accessibility of new media being free?
What is the main argument presented by Cornford and Robins (1999) regarding new media developments?
What is the main argument presented by Cornford and Robins (1999) regarding new media developments?
What is an example of interactivity in older media forms, used by Cornford and Robins to support their evolutionary argument?
What is an example of interactivity in older media forms, used by Cornford and Robins to support their evolutionary argument?
Boyle and Haynes (2004) argue that new media:
Boyle and Haynes (2004) argue that new media:
Which of the following is NOT a feature used to argue that the move towards new media is evolutionary, rather than revolutionary?
Which of the following is NOT a feature used to argue that the move towards new media is evolutionary, rather than revolutionary?
Why do Cornford and Robins (1999) suggest that new technology has built upon existing technology rather than being completely revolutionary?
Why do Cornford and Robins (1999) suggest that new technology has built upon existing technology rather than being completely revolutionary?
Flashcards
Convergence in New Media
Convergence in New Media
The ability of one device to access a wide variety of media, like watching movies, listening to music, browsing social media, and reading books.
Interactivity in New Media
Interactivity in New Media
New media formats encourage users to participate actively. Examples include interacting with digital TV features or tweeting during live broadcasts.
Audience Power in New Media
Audience Power in New Media
New media empowers audiences, breaking down traditional boundaries between producers and consumers. Users can access and influence content by streaming, sharing, and even creating their own media.
Accessibility of New Media
Accessibility of New Media
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Revolutionary view of New Media
Revolutionary view of New Media
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Evolutionary view of New Media
Evolutionary view of New Media
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Continuity of Interactivity
Continuity of Interactivity
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Building on Existing Technologies
Building on Existing Technologies
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Impact of New Media on Communication
Impact of New Media on Communication
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Rapid Evolution of New Media
Rapid Evolution of New Media
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Inequality of Access to New Media
Inequality of Access to New Media
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Digital Underclass
Digital Underclass
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Generational Differences in New Media Usage
Generational Differences in New Media Usage
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Study Notes
Key Features of New Media
- Convergence: One device (e.g., mobile phone) can access diverse media (films, music, social media, books, news, websites).
- Interactivity: New media allows greater audience engagement (e.g., red button on TV, tweeting during a program).
- Audience/User Power: Users have more control, even creating and sharing content (e.g., streaming, influencing content).
- Accessibility: New media is often free once devices and internet access are available, although this raises questions about revenue models for producers (subscriptions, advertisements).
Revolutionary or Evolutionary?
- Evolutionary View: Some argue new media developments are evolutionary, not revolutionary, as interactivity existed in older forms (e.g., letters pages, write-in programs). They build on existing technology, not replacing it entirely.
- Speed of Communication: New media's key change is increased speed of communication, not necessarily replacing older forms like television.
- Rapid Development Since Studies: New media continued since research (e.g., increased internet access via new technologies)
- Inequality of Access: Access to new media is not equally distributed, with younger people using it much more than older ones. This can lead to a digital underclass for tasks now online (e.g., banking, voting).
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