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Questions and Answers
What is the purpose of a channel setting in ring design?
Which setting involves surrounding the gem with a thin metal strip?
What characterizes a tension setting?
What do the three stones in a three-stone ring typically represent?
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How are gemstones held in a pavé setting?
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What is commonly associated with an anniversary band?
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Which setting is known for its association with the design house Van Cleef & Arpels?
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Which type of ring is characterized by a design that resembles a ballerina’s tutu?
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What is a mother's ring specifically designed to honor?
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What is the primary design of a traditional engagement ring?
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Which type of ring typically has a flattened top surface that may be engraved?
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What is one key feature of a flush setting?
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The design of a cocktail ring often prioritizes what characteristic?
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What is a matched pair of wedding and engagement rings called?
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What distinguishes a bypass ring from traditional rings?
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The term 'hololith' refers to what type of ring?
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Why are diamonds, rubies, and sapphires commonly used in rings worn frequently?
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What should be considered when adjusting your sales approach?
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What is a recommended strategy when approaching a 'Just Looking' customer?
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Which statement is true regarding the importance of customer trust in sales?
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How should sales associates respond to customer objections?
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What is the first step in the sales process according to the provided steps?
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What is the purpose of using a 'friendship approach' in sales?
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When might a turnover be necessary during the sales process?
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Study Notes
Ring Styles and Settings
- The part that fits around the finger is called the shank, and the part that holds the main gem or gems is called the head.
- Semi-mounts are settings with side gems in place but no center stone.
- Findings are often plain jewelry-metal components that can be used for making or repairing all types of jewelry.
- The main purpose of a setting is to hold that gem securely.
- Channel setting features one or more grooves, or channels, with stones set in rows, edge to edge.
- Bead setting, gems are recessed into holes drilled in the mounting, surrounding metal is pushed up to hold each stone in place then shaped into a bead (ball).
- Pavé is a type of bead setting where gemstones are placed close together, often in a honeycomb pattern.
- Flush setting, the gem is set directly into the surrounding metal, with the top of the gem even with the metal surface.
- Bezel is a thin metal strip that wraps around a gem to hold it securely in place.
- Invisible settings often feature diamonds or colored stones that are grooved just below their girdle to help secure the gems between metal rails.
- Illusion setting, the stone is set within a metal rim to make a small stone look bigger.
- Tension setting fully displays a stone by making it look like it’s suspended in space. The stone is held in place by pressure from two opposing pieces of platinum or karat gold. The tension setting is most often used with harder gems because the pressure it exerts tends to damage less durable ones.
Engagement Ring and Wedding Band
- The tradition of wearing both an engagement ring and a wedding ring dates back to the 1800s.
- Matched wedding and engagement rings, however, is a 20th-century development.
- A traditional engagement ring is a diamond solitaire, which consists of a single main gem.
- A wedding ring is a band of gold, platinum, or other precious metal.
- The wedding ring might be designed as a wrap or a guard. The wrap supports the ring on one side, and the guard has two shanks that surround it completely.
- A matched ensemble consisting of an engagement ring, a woman’s wedding ring, and a man’s wedding band is sometimes called a trio.
- In Japan and Western societies, the gemstones in women’s engagement and wedding rings are most often diamonds.
Other Rings and Styles
- An anniversary band is a popular gift from a husband to his wife on a wedding anniversary. It’s set with a continuous row of diamonds or other precious gems, usually of the same size and cut.
- The anniversary band is a renamed and energetically marketed version of the ancient eternity ring.
- Women have been wearing rings set with three stones for decades, if not centuries. The stones represent the past, present, and future of a relationship.
- De Beers diamond-promotion product was the right-hand ring, designed with the stones spread out rather than close together as they typically are in engagement and wedding rings.
- A cocktail ring was originally popularized in the 1940s and 1950s. To allow for impressive gem size and affordability, cocktail rings are often set with less expensive gems.
- A cluster ring is impressive, with a group of small stones or a large center stone surrounded by smaller gems.
- A ballerina ring takes its name and design from a ballerina’s tutu, with rectangular diamonds encircling a larger stone, often a colored gem.
- Colored stones are designated as birthstones and set into rings or other jewelry styles. Each month of the year is associated with one or two birthstones, and people born during that month can choose jewelry featuring the designated gem.
- A mother's ring is set with children’s birthstones to honor the maternal role.
- The signet ring is a type of man’s ring, with a flattened top surface that might be engraved with initials or other unique insignia.
- A bypass or crossover ring, the ends of the shank don’t meet at the head as they do in other rings.
- A hololith is a continuous band carved from a single gemstone, often jade.
- A saddle ring is a hololith with a decoratively carved top.
- Gems in rings have to be fairly hard, especially if they’re worn frequently, so gems like diamonds, rubies, and sapphires are often used in engagement and wedding rings because they can withstand everyday wear.
Sales Tips
- Sales associates’ "clothes", grooming, and accessories should be appropriate for their store and clientele.
- Sales associates should have a strong understanding of their brands products, pricing, store layout, procedures, promotions, and current inventory.
Sales Steps
- Approaching the customer and exchanging information is the most important part of the sales process.
- You don’t want to sound as if you’re speaking from a memorized script.
- Overcome built in sales resistance by considering yourself, your customer, and the circumstances.
- No matter what the situation, you won’t succeed and be happy in your work if you’re not being yourself.
- Each customer is different, so adjust your approach accordingly.
- The market level of your store and merchandise, the locations of the store, what product your customer is interested in, sale, weather, traffic, etc. can influence your approach as a sales associate.
- Customers who have decided to buy want to be sure it’s their own choice.
- When an objection is raised, be prepared with other options or solutions to the problem that was presented.
- When customers trust sales associates and a store, they buy, they return, and they tell others about their good experience by spreading favorable word of mouth.
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Description
Explore the various styles and settings of rings in this quiz. Learn about the components such as shanks, heads, and different types of gem settings like channel, bead, and pavé. Test your knowledge on how these elements work together to create beautiful jewelry designs.
