Introduction to Retail Management

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Questions and Answers

What is the meaning of 'retailler', from which the term 'retailer' is derived?

  • To transport goods to different locations
  • To sell goods in large quantities
  • To cut up goods into smaller portions (correct)
  • To manufacture products from scratch

According to Baker (1998), how does he define retailing?

  • Providing services without selling goods
  • Selling merchandise for personal and household consumption (correct)
  • Selling goods in minimal quantities
  • Manufacturing goods for commercial purposes

What is the primary focus of retailing?

  • Manufacturing goods for personal use
  • Providing services to manufacturers
  • Selling goods to other businesses
  • Selling goods and services to final consumers (correct)

How does a retailer benefit the end user according to the text?

<p>By ensuring a smooth running of retail processes (A)</p> Signup and view all the answers

What does a retailer provide in terms of customer convenience?

<p>Bringing goods to the doorstep of the customer (A)</p> Signup and view all the answers

How does retailing impact accessibility for consumers?

<p>It makes products valuable and easily acquired by consumers (D)</p> Signup and view all the answers

What is the significance of convenience of size in retailing?

<p>Retailers break bulk and serve products in desired sizes and quantities (D)</p> Signup and view all the answers

What is a key benefit that retailers provide based on their location?

<p>Being situated at convenient/suitable locations for customers (A)</p> Signup and view all the answers

What does retailing involve according to the provided text?

<p>Selling goods and services to final consumers for personal use (B)</p> Signup and view all the answers

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