Introduction to Globalization

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Questions and Answers

What is the correct order of the stages in the Product Life Cycle (PLC)?

  • Introduction, Maturity, Growth, Decline
  • Growth, Introduction, Decline, Maturity
  • Maturity, Growth, Introduction, Decline
  • Introduction, Growth, Maturity, Decline (correct)

The 'Decline' stage of a product's life cycle results in increasing sales.

False (B)

What does IPLC stand for, and why is it important?

International Product Life Cycle, it recognizes that a product can be in different stages in different countries.

_________ are the first individuals to adopt new ideas and are characterized as risk-takers.

<p>Innovators</p> Signup and view all the answers

Match the following product life cycle stages with their descriptions:

<p>Introduction = Sales increase gradually with fairly low sales. Growth = Sales rise sharply as more consumers buy the product. Maturity = Sales reach their highest peak and then decrease. Decline = Sales deteriorate as the product approaches its end.</p> Signup and view all the answers

According to the principles of risk, what will happen if you have less risk?

<p>You will pay higher interest rate (D)</p> Signup and view all the answers

Gordon Moore's law states that the power of electronics doubles every three years.

<p>False (B)</p> Signup and view all the answers

What is the average lifespan of electronics according to the given content?

<p>4.5 years</p> Signup and view all the answers

The total cost of producing a product is the sum of variable costs and __________.

<p>fixed cost</p> Signup and view all the answers

Match the following terms with their definitions:

<p>Risk = Higher borrowing cost with better credit score Fixed costs = Costs that do not change with production levels Variable costs = Costs that vary based on production/utility use Cost per unit = Total cost divided by the number of units produced</p> Signup and view all the answers

If Ikea increases its annual production from 500K chairs to 5M chairs without changing the customer's price, how will this affect the cost per unit?

<p>Cost per unit will decrease (A)</p> Signup and view all the answers

Risk diversification means increasing risk by concentrating investments in a single asset.

<p>False (B)</p> Signup and view all the answers

What is the new total per unit cost after spreading fixed costs over more units?

<p>$8.2 (B)</p> Signup and view all the answers

A company with high psychic distance will find it easy to sell products between countries.

<p>False (B)</p> Signup and view all the answers

What is an example of a reactive driver of international business?

<p>Competitive pressures in the local market</p> Signup and view all the answers

The cost incurred by firms operating outside their home country, above those incurred by local firms, is known as the _________.

<p>Liability of Foreignness</p> Signup and view all the answers

Which of the following is NOT a reactive driver of international business?

<p>Proactive market strategy (C)</p> Signup and view all the answers

What happens to the profit margin when there is overcapacity in a market?

<p>It decreases</p> Signup and view all the answers

Seasonal products can be marketed year-round by selling in countries with opposite seasons.

<p>True (A)</p> Signup and view all the answers

Higher transaction costs, such as ___, can contribute to the liability of foreignness.

<p>tariffs</p> Signup and view all the answers

What approach aims to enrich a country by restraining imports and encouraging exports?

<p>Mercantilism (C)</p> Signup and view all the answers

Absolute advantage means a country can produce all goods more efficiently than others.

<p>False (B)</p> Signup and view all the answers

What is the primary purpose of the World Trade Organization (WTO)?

<p>To open and facilitate international trade.</p> Signup and view all the answers

The condition when the price of a product sold in the importing country is less than the price in the exporting country is known as _____ pricing.

<p>dumping</p> Signup and view all the answers

Match each term related to international trade with its correct description:

<p>GATT = Agreement to liberalize trade and reduce barriers IMF = Organization promoting international monetary cooperation Trade Barrier = Obstacles that impede trade Comparative Advantage = Ability to produce a good at a lower opportunity cost</p> Signup and view all the answers

What is considered a non-tariff barrier?

<p>Import quotas (D)</p> Signup and view all the answers

The General Agreement on Tariffs and Trade (GATT) was superseded by the World Bank in 1995.

<p>False (B)</p> Signup and view all the answers

What does the term 'opportunity cost' refer to?

<p>What is given up to obtain something else.</p> Signup and view all the answers

Countries with a competitive edge in producing specific goods focus on that good due to _____ advantage.

<p>comparative</p> Signup and view all the answers

Which of the following is NOT a principle of the trading system?

<p>Centrally Planned Economy (D)</p> Signup and view all the answers

Which of the following is NOT a function of toys mentioned?

<p>Promoting physical health (A)</p> Signup and view all the answers

Cultural differences do not influence a product's characteristics.

<p>False (B)</p> Signup and view all the answers

What are the components of a cultural framework?

<p>Values, Aesthetics, Language</p> Signup and view all the answers

In communication, ____ cues such as facial expressions and hand gestures are important.

<p>unspoken</p> Signup and view all the answers

Match the cultural components with their definitions:

<p>Values = Ideas about what a group views as good, right, and desirable Aesthetics = Beauty and good taste in the arts and culture Language = Both spoken and unspoken communication forms</p> Signup and view all the answers

Which of the following statements about cultural beliefs is true?

<p>Beliefs are a set of assumptions held to be true by a group. (C)</p> Signup and view all the answers

The colors used in branding always convey the same message regardless of local culture.

<p>False (B)</p> Signup and view all the answers

What role does an empathic view play in understanding another culture?

<p>It helps to develop an objective understanding.</p> Signup and view all the answers

Which cultural component includes behaviors that are socially acceptable?

<p>Customs (C)</p> Signup and view all the answers

The 'okay' hand gesture is considered a good sign in the US, but it is a ____ gesture in Brazil.

<p>rude</p> Signup and view all the answers

Flashcards

Risk in loans

The chance of not repaying a loan. Higher risk means you pay less interest; lower risk means higher interest.

Fixed Costs

Costs that don't change, like rent or property taxes, regardless of production.

Variable Costs

Costs that change depending on production, like utilities.

Cost per unit

The amount a company spends to make one item.

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Price

The amount a company charges for an item.

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Gordon Moore's Law

The idea that computing power doubles while costs halve roughly every 18 months.

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Risk Diversification

Spreading your investments or risks to reduce the chance of a large loss.

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Variable Cost per chair

The cost that changes with the number of chairs produced, excluding fixed costs like property tax.

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Fixed Cost per chair

The cost that remains constant, regardless of the number of chairs produced, e.g., property tax.

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Reactive International Drivers

External pressures that motivate companies to expand internationally.

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Overcapacity

When the supply of a product or service exceeds the demand.

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Seasonal Products

Products whose demand varies significantly with the time of year.

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Psychic Distance

The gap between two cultures, often measured in factors like linguistic, religious, and cultural differences.

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Liability of Foreignness

The additional costs and risks that firms face when operating in a foreign country compared to domestic firms.

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Discrimination Hazard

Risk of being treated unfairly or discriminated against in a foreign market due to background.

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Transaction Costs

Additional expenses incurred in conducting international business transactions, including tariffs.

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Perspective vs. Truth

What we see is just our own interpretation, not necessarily objective reality.

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Empathic View

Understanding a product's meaning and use within a different culture.

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Toys: Cross-cultural Differences

Toys serve different purposes in various cultures, from entertainment to social learning.

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Cultural Evaluation Bias

We unconsciously judge other cultures based on our own.

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Cultural Framework

Components of a culture that shape its values, aesthetics, and language.

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Values

A group's beliefs about what is good, right, and desirable.

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Aesthetics

A culture's standards of beauty and taste in art, music, and folklore.

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Spoken Language

The actual words and pronunciation used within a culture.

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Unspoken Language

Nonverbal cues, like facial expressions and gestures, that convey meaning.

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Cultural Taboos

Unspoken rules of behaviour that are considered unacceptable within a culture.

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Mercantilism

An economic policy aimed at enriching a nation by restricting imports and encouraging exports. It strives to create a trade surplus, where exports exceed imports, to accumulate wealth.

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Free Trade Policy

The absence of barriers to the free flow of goods and services between countries. It encourages open markets with minimal government intervention.

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Absolute Advantage

The ability of a country to produce a good more efficiently than any other country. This means they can produce more of the good with the same resources.

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Opportunity Cost

The value of what is given up when making a choice. It's the next best alternative you sacrifice by choosing one option over another.

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Comparative Advantage

The ability of a country to produce a good at a lower opportunity cost than another country. Even if a country isn't the most efficient producer overall, it can still specialize in what it's relatively better at.

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GATT (General Agreement on Tariffs and Trade)

A multilateral agreement aimed at liberalizing international trade by reducing tariffs and other trade barriers. It was superseded by the WTO in 1995.

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Trade Barrier

Any obstacle that restricts the flow of goods and services between countries, increasing the cost of trading. These can be tariffs, quotas, or non-tariff barriers.

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Dumping

Selling a product in a foreign market below the cost of production or below its domestic price. This is considered an unfair trade practice.

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World Trade Organization (WTO)

An international organization dedicated to promoting free trade by setting rules for global commerce, settling trade disputes, and helping developing countries participate in the global economy.

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Washington Consensus

A set of 10 economic policy recommendations promoted by the IMF and World Bank focusing on fiscal discipline, market liberalization, and privatization. It aimed to guide developing countries toward a market-oriented economy.

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Product Life Cycle (PLC)

A model that tracks the stages a product goes through from introduction to decline, impacting sales strategies.

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Introduction Stage (PLC)

The initial stage of a product's life cycle, characterized by low sales and gradual growth.

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Growth Stage (PLC)

The stage where product sales increase rapidly as consumers recognize its benefits.

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Maturity Stage (PLC)

The stage where sales peak and then plateau as the product reaches wide market penetration.

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Decline Stage (PLC)

The final stage where product sales decline as the product loses its appeal or faces competition.

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Study Notes

Introduction to Globalization

  • Globalization is the process of countries becoming economically interdependent and integrated.
  • Manifestations include cross-border movements of goods, people, and capital.
  • Outward FDI = US direct investment abroad
  • Inward FDI = foreign direct investment in the US

Why study International Business (IB)?

  • Business practices differ across countries.
  • Currency fluctuations affect international trade.
  • Customer needs vary by country.
  • Different solutions to the same problems.
  • Companies must adapt their products and services for international markets.
  • "Don't find customers for your products, find products for your customers" - Seth Godin

International Business Activities

  • Output side: final product
  • Input side: raw materials/production process
  • Firms establish home/source countries and target/destination countries.

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