Podcast
Questions and Answers
Which of the following best describes the role of electronic devices in facilitating e-commerce?
Which of the following best describes the role of electronic devices in facilitating e-commerce?
- They are used exclusively for customer service interactions in online retail.
- They function as digital equivalents of mail-order catalogs, enabling transactions. (correct)
- They serve primarily as marketing tools for brick-and-mortar stores.
- They mainly provide logistical support for physical delivery of goods.
How does e-commerce primarily benefit businesses in terms of market presence?
How does e-commerce primarily benefit businesses in terms of market presence?
- By limiting their market to local consumers only.
- By establishing wider market reach through more efficient distribution channels. (correct)
- By reducing the need for customer service interactions.
- By increasing the physical inventory requirements for product sales.
What is a primary limitation of e-commerce related to customer interaction?
What is a primary limitation of e-commerce related to customer interaction?
- Customers always have access to in-person demonstrations.
- Customers cannot physically interact with products before purchase. (correct)
- Customers receive instant gratification with immediate product delivery.
- Customers have unlimited, round-the-clock access to support.
Which of the following scenarios illustrates the 'lack of instant gratification' disadvantage in e-commerce?
Which of the following scenarios illustrates the 'lack of instant gratification' disadvantage in e-commerce?
How did the global pandemic influence the e-commerce landscape in the Philippines?
How did the global pandemic influence the e-commerce landscape in the Philippines?
What is identified as a key area needing improvement to fully enable a digital economy in the Philippines?
What is identified as a key area needing improvement to fully enable a digital economy in the Philippines?
What area of online purchases accounted for the majority of e-commerce spending in the Philippines in 2018, according to Kemp and Moey's study?
What area of online purchases accounted for the majority of e-commerce spending in the Philippines in 2018, according to Kemp and Moey's study?
How does the spending on digital media products by internet users in the Philippines compare to other e-commerce sectors?
How does the spending on digital media products by internet users in the Philippines compare to other e-commerce sectors?
What can be inferred about the potential for e-commerce growth in the Philippines, given the data on social media usage?
What can be inferred about the potential for e-commerce growth in the Philippines, given the data on social media usage?
In what way does the e-commerce sector provide opportunities for Filipino businesses to expand their market reach?
In what way does the e-commerce sector provide opportunities for Filipino businesses to expand their market reach?
If a consumer in the Philippines spends USD 20 on an online purchase of electronics, how does this contribute to the average spending data?
If a consumer in the Philippines spends USD 20 on an online purchase of electronics, how does this contribute to the average spending data?
What is the most accurate definition of e-commerce?
What is the most accurate definition of e-commerce?
Which of the following represents a consumer-to-business (C2B) e-commerce transaction?
Which of the following represents a consumer-to-business (C2B) e-commerce transaction?
A small business owner is considering opening an online store. Which of the following is a key advantage they should expect?
A small business owner is considering opening an online store. Which of the following is a key advantage they should expect?
Which scenario best demonstrates the disadvantage of 'inability to touch the products' in e-commerce?
Which scenario best demonstrates the disadvantage of 'inability to touch the products' in e-commerce?
In the context of e-commerce in the Philippines, what does the need to upgrade bandwidth capacity primarily address?
In the context of e-commerce in the Philippines, what does the need to upgrade bandwidth capacity primarily address?
A Filipino entrepreneur wants to start an e-commerce business. Based on the provided data, which product category might present a smaller market opportunity compared to others?
A Filipino entrepreneur wants to start an e-commerce business. Based on the provided data, which product category might present a smaller market opportunity compared to others?
How can Filipino individuals easily engage in personal e-commerce, according to the information?
How can Filipino individuals easily engage in personal e-commerce, according to the information?
What is the potential implication if online images of a product in an e-commerce store do not accurately represent the actual item?
What is the potential implication if online images of a product in an e-commerce store do not accurately represent the actual item?
What is the best course of action for an e-commerce business in the Philippines looking to capitalize on the high social media usage in the country?
What is the best course of action for an e-commerce business in the Philippines looking to capitalize on the high social media usage in the country?
Flashcards
E-commerce
E-commerce
Exchange of information or business transactions electronically.
Business to Business (B2B)
Business to Business (B2B)
Business selling to other businesses.
Business to Consumer (B2C)
Business to Consumer (B2C)
Businesses selling products directly to individual customers.
Consumer to Consumer (C2C)
Consumer to Consumer (C2C)
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Consumer to Business (C2B)
Consumer to Business (C2B)
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E-commerce Convenience
E-commerce Convenience
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Increased Product Selection
Increased Product Selection
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Limited Customer Service
Limited Customer Service
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Lack of Instant Gratification
Lack of Instant Gratification
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Inability to Touch Products
Inability to Touch Products
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Global Market Access
Global Market Access
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Digital Infrastructure Needs
Digital Infrastructure Needs
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Social Media Users in the Philippines
Social Media Users in the Philippines
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Online Spending in the Philippines (2018)
Online Spending in the Philippines (2018)
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Dominant Online Purchase Category
Dominant Online Purchase Category
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Consumer Goods Online Spending (Philippines)
Consumer Goods Online Spending (Philippines)
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Average E-commerce Spending per Filipino
Average E-commerce Spending per Filipino
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Study Notes
eCommerce Defined
- Electronic Commerce (eCommerce) involves exchanging information or business transactions electronically.
- Any form of electronic communication facilitates e-commerce.
- E-commerce encompasses four major market segments: business to business, business to consumer, consumer to consumer, and consumer to business.
- Electronic devices such as computers, tablets, and smartphones facilitate e-commerce.
- E-commerce enables businesses to broaden their market presence by providing cheaper and more efficient distribution channels.
Advantages of eCommerce
- Convenience: Operates 24/7.
- Increased Selection: Many stores offer a wider product range online compared to physical stores.
Disadvantages of eCommerce
- Limited Customer Service: Difficult to get in-person demonstrations of products.
- Lack of Instant Gratification: Requires waiting for items to be shipped.
- Inability to Touch Products: Online images may not accurately represent the item, leading to dissatisfaction.
eCommerce in the Philippines
- E-commerce accounts for USD 1.3 trillion of the world's economy.
- Businesses can expand beyond the Philippines using e-commerce.
- Filipinos can engage in personal e-commerce through various buy and sell sites.
- Setting up e-commerce facilities can be done using business websites.
- The global pandemic increased the demand for e-commerce in the Philippines.
- Social distancing has pushed the culture towards a more digital one, and this is expected to continue.
- Upgrading digital and logistics infrastructure, including bandwidth capacity is needed to enable a digital economy.
- There are 76 million active social media users in the Philippines.
- 75 million Filipinos are on Facebook, 12 million on Twitter, and 4 million are on LinkedIn.
- In 2018, Filipinos spent USD 4.7 billion on online purchases.
- USD 3.5 billion was spent on online travel purchases in 2018.
- USD 840 million was spent on online consumer goods in 2018.
- Electronics and physical media accounted for the greatest share within online consumer goods.
- Internet users in the Philippines spent USD 286 million on digital media products.
- Digital media includes video games, video-on-demand services, digital music, and digital news subscriptions.
- The average Filipino e-commerce shopper spent USD 18 on online consumer goods purchases in 2018.
- The USD 18 spent does not include travel-related purchases or digital media.
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