Intellectual Assets in Media Management
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Questions and Answers

A writer who pitches a story idea to a studio or publisher is protected under copyright law.

False

For a contract to be valid when users open shrink-wrap packaging, it must not be stated in a conspicuous manner.

False

A struggling writer can easily demand a signed advance agreement from an influential producer.

False

Media firms are exempt from legal challenges related to plagiarism.

<p>False</p> Signup and view all the answers

Submitting unsolicited manuscripts directly to media firms without an intermediary is a common practice to avoid plagiarism issues.

<p>False</p> Signup and view all the answers

Patents grant the exclusive right to make, sell, import, or license an invention.

<p>True</p> Signup and view all the answers

Intellectual Assets are more commonly known as intellectual property rights (IPRs).

<p>True</p> Signup and view all the answers

Property refers to the collection of ownership rights held by someone in an item, protected by the state.

<p>True</p> Signup and view all the answers

Information products are inexpensive to create and difficult to duplicate.

<p>False</p> Signup and view all the answers

Technology makes it easier to protect information from unauthorized copying and distribution.

<p>False</p> Signup and view all the answers

The legal construct of IPRs has incentivized the creation of new information and innovation.

<p>False</p> Signup and view all the answers

Intellectual Assets include the rights to use, consume, destroy, sell, rent, extract, and include.

<p>True</p> Signup and view all the answers

Confidentiality agreements are also known as 'non-disclosure agreements'.

<p>True</p> Signup and view all the answers

CNCs typically have a validity period of up to five years.

<p>False</p> Signup and view all the answers

Confidentiality agreements cover third parties who overhear sensitive information.

<p>False</p> Signup and view all the answers

Contract-created intellectual agreements (IAs) make it easy for employees to quit their jobs.

<p>False</p> Signup and view all the answers

Companies utilize 'shrink-wrap' contracts to create contract-generated intellectual property rights.

<p>True</p> Signup and view all the answers

Nondisclosure agreements (NDAs) are not legally binding without specific agreements.

<p>False</p> Signup and view all the answers

A patent holder must actually produce the invented product to claim infringement.

<p>False</p> Signup and view all the answers

Companies can only use their patents for defensive purposes, not to block others.

<p>False</p> Signup and view all the answers

Large companies frequently sued each other over patents in the past.

<p>False</p> Signup and view all the answers

Trademark registration is typically done through a country's patent and copyright office.

<p>False</p> Signup and view all the answers

The emergence of IP insurance has weakened a small firm's bargaining position in licensing deals.

<p>False</p> Signup and view all the answers

A trademark is used to create confusion among consumers regarding a company's products and services.

<p>False</p> Signup and view all the answers

Copyright protection primarily focuses on technological property, while patent protection is mainly concerned with literary and artistic property.

<p>False</p> Signup and view all the answers

The use of the © symbol in a copyright notice is mandatory for legal protection.

<p>False</p> Signup and view all the answers

Once a work's copyright period ends, it automatically becomes public domain.

<p>True</p> Signup and view all the answers

Registration of a copyrighted work is essential as it provides conclusive evidence of ownership in case of legal disputes.

<p>True</p> Signup and view all the answers

Derivative works based on a copyrighted piece can be legally reproduced and distributed without permission from the copyright owner.

<p>False</p> Signup and view all the answers

Nondisclosure agreements are considered more effective in protecting creative works than copyrights or patents.

<p>False</p> Signup and view all the answers

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