Impact of Inflation on Businesses

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Questions and Answers

What is a likely effect of high or fluctuating inflation on businesses?

  • Difficulty in determining future prices (correct)
  • Increased certainty in long-term planning
  • Decreased need for market research
  • Consistent and predictable pricing

What are 'shoe leather costs' primarily related to?

  • The expense of employee salaries
  • Costs associated with researching market prices (correct)
  • The cost of reprinting menus
  • Increased cost of raw materials

What are 'menu costs' associated with during periods of inflation?

  • The expense of worker's pay
  • Increased cost of ingredients
  • Costs related to changing prices (correct)
  • Expenditures of marketing and advertising

Why might workers be more inclined to take industrial action during periods of high inflation?

<p>To secure higher pay settlements (D)</p> Signup and view all the answers

What is a potential problem for businesses when entering long-term contracts during times of uncertainty?

<p>Determining an appropriate price (B)</p> Signup and view all the answers

What typically happens to interest rates during prolonged inflation?

<p>Interest rates rise to match inflation (D)</p> Signup and view all the answers

How do consumers tend to react to prolonged inflation?

<p>Saving more money (A)</p> Signup and view all the answers

What is a likely impact of high inflation rates in a country compared to its trading partners?

<p>Businesses become less competitive (B)</p> Signup and view all the answers

What is one action businesses might take to respond to rising inflation?

<p>Searching for cheaper suppliers (B)</p> Signup and view all the answers

How might businesses respond to inflation-proof wage demands from employees?

<p>Negotiating for improvements in productivity (B)</p> Signup and view all the answers

What does the exchange rate show?

<p>The price of pounds in terms of rupees (C)</p> Signup and view all the answers

What happens if the demand for UK exports rises?

<p>Increase in demand for pounds (C)</p> Signup and view all the answers

What happens when an exchange rate falls?

<p>It has depreciated (B)</p> Signup and view all the answers

How are businesses affected by fluctuating exchange rates?

<p>It is difficult to predict demand for exports (A)</p> Signup and view all the answers

How can an export business find the prices of its products when the exchange rate appreciates?

<p>Higher for overseas customers (C)</p> Signup and view all the answers

What do importers benefit from?

<p>An appreciation in the exchange rate (C)</p> Signup and view all the answers

If the depreciation is sustained, what may importers have to consider?

<p>Lowering margins (A)</p> Signup and view all the answers

What is building up inventories ahead of further inflation so that products are sold at future higher prices a response to?

<p>Inflation (A)</p> Signup and view all the answers

What is the impact of domestic costs rising?

<p>Outsourcing or relocation production looks attractive (B)</p> Signup and view all the answers

What represents a cost to importers?

<p>Switching money to another currency (D)</p> Signup and view all the answers

Flashcards

Menu Costs

Costs incurred by businesses when they have to change prices, such as reprinting menus or updating websites.

Shoe Leather Costs

The expenses businesses face when searching for the best deals on supplies and monitoring competitors' prices due to inflation.

Hyperinflation

When the inflation rate is extremely high (over 100% per annum).

Consumer Reaction to Inflation

Saving more due to inflation reduces real value.

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Impact of High Inflation on International Competitiveness

If domestic inflation is higher than its trading partners, businesses may become uncompetitive, leading to decreased sales and market share in overseas markets.

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Business Responses to Rising Inflation

Searching for cheaper suppliers, increasing prices, negotiating wages, or building up inventories.

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Exchange Rate

The price of one currency expressed in terms of another, influenced by market forces.

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Appreciation

When the exchange rate rises, increasing the value of a currency.

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Depreciation

When the exchange rate falls, decreasing the value of a currency.

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Business Response to Exchange Rate Appreciation (Exporters)

Lowering prices, improving quality, offering favorable payment terms, increasing domestic sales, or finding new markets.

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Business Response to Exchange Rate Appreciation (Importers)

Building up inventories, lowering prices, or expanding operations and are able to buy much cheaper materials.

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Business Response to Exchange Rate Depreciation (Exporters)

Raising prices, using lower prices to boost sales, or expanding operations.

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Business Response to Exchange Rate Depreciation (Importers)

Accepting lower margins, raising prices, or considering measures to combat high inflation.

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Study Notes

  • Inflation rates between 0-4% are unlikely to significantly impact businesses.
  • High or fluctuating inflation can damage businesses.

Impact of Inflation: Increased Costs

  • High inflation increases costs for businesses in several ways
  • Businesses spend more time researching supplier prices
  • Monitoring competitor prices becomes time-consuming
  • Shoe leather costs are incurred when gathering price information
  • Menu costs include reprinting menus with updated prices
  • Annual pay negotiations, rather than longer-term deals, and potential strikes

Impact of Inflation: Uncertainty

  • Businesses face uncertainty about future prices with high inflation
  • Decisions about investment become difficult
  • Long-term contracts pose a challenge due to unknown inflation rates

Impact of Inflation: Borrowing and Lending

  • Inflation reduces the real value of past debts
  • Borrowers initially benefit, while lenders are harmed
  • Interest rates rise to match inflation and become index-linked

Consumer Reactions to Inflation

  • Prolonged inflation increases saving, reduces consumer confidence, and discourages borrowing
  • Increased saving leads to decreased spending, impacting businesses
  • In hyperinflation, spending patterns change drastically, with consumers spending wages immediately

Impact of Inflation: International Competitiveness

  • High domestic inflation makes businesses uncompetitive in international markets
  • Businesses lose sales and market share
  • Imports become relatively cheaper, affecting domestic businesses

Business Responses to Inflation

  • Businesses may respond to rising inflation by various protection strategies
  • Search for cheaper suppliers.
  • Increase prices to compensate for higher costs
  • Negotiate cautiously with employees during wage demands for higher pay
  • Build up inventories in anticipation of future price increases
  • Outsource or relocate production to countries with lower costs.

Exchange Rates

  • Different countries use different currencies, affecting transactions
  • Exchange rates determine the price of one currency in terms of another
  • Businesses buying goods from other countries typically pay in the supplier's currency

Impact of Exchange Rate Appreciation on Imports and Exports

  • Exchange rates fluctuate due to market forces
  • Increased demand for a currency leads to appreciation
  • Appreciation affects the prices of exports and imports
  • Appreciation means exports become more expensive and imports become cheaper

Impact of Exchange Rate Depreciation on Imports and Exports

  • Depreciation refers to situation when the exchange rate falls
  • The impact on imports and exports is opposite when exchange rate increase

How Businesses are Affected by Exchange Rates

  • Exchange rate changes can benefit or harm businesses
  • Fluctuating rates create unpredictability for demand, planning and budgeting

Business Responses to Exchange Rate Changes

  • Responses depend on whether a business is an exporter or importer and whether the exchange rate appreciates or depreciates

Appreciation Strategies

  • Export businesses may lower prices or improve service to offset trading disadvantages due to appreciation
  • Domestic sales can also be increased or new markets found independent from exchange rates
  • Importers may build up inventories, lower prices, or expand operations

Depreciation Strategies

  • Export businesses can raise prices or boost sales in response to improved trading conditions from depreciation
  • Importers may accept lower margins, raise prices, or consider measures against higher inflation

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