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Questions and Answers
What is the impact of digital marketing on the younger generation?
What is the impact of digital marketing on the younger generation?
- Less influence on purchasing decisions
- Decreased use of social media
- More reliance on traditional advertising
- Increased exposure to consumerism and materialism (correct)
What is a significant outcome of digital marketing on the younger generation's consumption patterns?
What is a significant outcome of digital marketing on the younger generation's consumption patterns?
- Decreased interest in digital content creation
- Less reliance on online reviews and ratings
- Greater impulsive buying behavior (correct)
- Increased focus on sustainable and ethical products
How has digital marketing affected the behavior of the younger generation?
How has digital marketing affected the behavior of the younger generation?
- Increased brand loyalty and trust
- Reduced exposure to advertisements
- Greater susceptibility to online influencers (correct)
- Decreased online shopping trends
