10 Questions
What is the main function of a label on a product?
To inform customers about a product's contents and give directions for use
What type of packaging technology is used to keep foods fresh without refrigeration for extended periods?
Aseptic Packaging
What is the purpose of a Grade Label on a product?
To state the quality of a product
What is an example of a company that has made efforts to use Environmental Packaging?
Sun Chips
What is the primary goal of Cause Packaging?
To promote social and political causes
What is the main difference between a Brand Label and a Descriptive Label?
A Brand Label displays the brand name and trademark or logo, while a Descriptive Label gives information about product features
Why is labeling important for businesses?
To protect businesses from legal liability
What is the main concern of the 'Food Label Fight'?
The accuracy of nutritional information
What is the primary purpose of packaging?
To protect the product during transportation and storage
What type of packaging is focused on reducing waste and pollution?
Environmental Packaging
This quiz covers the importance of packaging in product planning, its functions, and how it affects the retail price and product image. It explores the role of packaging in promoting and selling products, defining product identity, and providing information.
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