Identifying Greenwashing Techniques

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3 Questions

Which greenwashing technique involves promoting a product as 'green' by emphasizing a minor environmental attribute?

Green by association

What is the greenwashing technique that involves making exaggerated or irrelevant claims about the environmental benefits of a product?

The non sequitur/exaggerated extension

Which greenwashing technique involves diverting attention away from the environmental impact of a product by introducing irrelevant information?

Red herring

Test your understanding of greenwashing techniques with real-life case examples. This quiz covers different methods such as green by association, lack of definition, unproven claims, the non sequitur/exaggerated extension, red herring, bait and switch, rallying behind a lower standard, reluctant enthusiast, and outright lying.

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