Human-Centered Design Principles

Human-Centered Design

• Focuses on understanding and addressing user preferences and pain points
• Does not disregard the role of empathy
• Does not limit collaboration with customers

Design Thinking

• Promotes a customer-centric approach by involving users in the ideation and prototyping stages
• Encourages entrepreneurs to seek customer feedback
• Does not rely solely on internal expertise
• Does not limit creativity and ideation
• Does not discourage entrepreneurs from seeking customer feedback

Prototyping in Design Thinking

• Is not a one-time activity, but rather an iterative process with room for improvement
• Involves conducting brainstorming sessions with diverse teams
• Does not limit experimentation and risk-taking
• Involves iteratively refining ideas and solutions based on feedback

Effective Testing in Creative Problem-Solving

• Collects feedback and adjusts solutions accordingly
• Does not rely solely on individual intuition for decision-making
• Does not ignore data and insights during testing
• Does not avoid collaboration with external partners

Piloting New Ideas

• Involves gathering real-world feedback and validating assumptions
• Does not stick to conventional methods without adaptation
• Does not implement large-scale solutions without validation
• Does not disregard user experiences and feedback

User Feedback in Testing Creative Problem-Solving

• Is a crucial aspect of the problem-solving process
• Is not limited to the ideation stage
• Does not hinder the practicality of solutions

Design Thinking's Contribution to Startup Success

• Involves minimizing risks and uncertainties
• Does not focus solely on product development
• Does not ignore user feedback
• Does not maximize profits from day one

Characteristics of Design Thinking

• Distinguishes itself from traditional problem-solving methods through its iterative and user-centric approach
• Does not rely on quantitative data
• Does not have a linear approach

Primary Goal of Entrepreneurs' Design Thinking Process

• Is to create value for users
• Is not to maximize shareholder value
• Is not to achieve rapid market dominance
• Is not to beat competitors

Phases of Product Design

• The first phase is conceptualization
• The phase that involves generating precise drawings and specifications for manufacture is detailing