How much do you know about word-of-mouth marketing?

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ReputableSerpentine7418
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What is the main advantage of word-of-mouth marketing?

It is more effective than traditional advertising

What is the risk of using word-of-mouth marketing?

Negative views spread just as quickly as positive ones

What is BzzAgent?

A company that creates buzz around a product through word-of-mouth marketing

Test your knowledge on word-of-mouth marketing strategies with this quiz! From Nintendo's use of suburban mothers to promote the Wii, to Nestlé, Sony, and Philips' similar tactics, this quiz will cover different examples of companies utilizing the power of word-of-mouth to promote their products. See how much you know about this effective marketing approach and its impact on consumer behavior.

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