12 Questions
Which three former students set up the first Starbucks in 1971?
Three former students from the University of San Francisco
In which country can the most expensive Tall Latte (12 oz) be found?
Switzerland
How many stores does Starbucks currently have across 80 countries?
32,000 stores
In which country can a Tall Latte be bought for a little over a dollar?
Türkiye
Where does the United States rank in terms of the price of a Tall Latte in the world?
21st least expensive
What is the price of a Tall Latte in the United States?
$3.26
Which countries have Starbucks prices that would take more than 70% of the median daily wage to buy a Tall Latte?
Cambodia and India
Which countries have relatively cheaper Tall Lattes in U.S. dollar terms?
Indonesia, Morocco, and Bolivia
Which countries have expensive Tall Lattes even relative to their high-earning populations?
Switzerland, Denmark, and Luxembourg
Which countries have more expensive lattes than higher GDP per capita countries like Canada, the U.S., and Australia?
Chile, Panama, and Argentina
What is the most expensive Starbucks menu item in the world according to SavingSpot's findings?
Iced Caramel Macchiato in Switzerland
Which countries also have Starbucks items well above the $7 USD price tag?
Denmark, Luxembourg, and France
Study Notes
The History of Starbucks
- Starbucks was founded in 1971 by three former students from the University of San Francisco at Seattle’s Pike Place Market.
- Initially, Starbucks sold fresh roasted coffee beans, teas, and spices from around the world.
Starbucks Today
- Today, Starbucks is the largest coffeehouse chain in the world with 32,000 stores across 80 countries.
- Starbucks is second only to McDonald’s in the fast-food chain business.
Starbucks Prices Around the World
- The price of a coffee at Starbucks varies widely depending on the country.
- Switzerland has the most expensive Starbucks coffee, with a Tall Latte costing $7.17.
- Türkiye has the cheapest Starbucks coffee, with a Tall Latte costing around $1.10.
The "Tall Latte Index"
- The "Tall Latte Index" is a ranking of countries by the price of a Tall Latte in USD.
- The US has the 21st-least expensive coffee in the world, with a Tall Latte costing $3.26.
Affordability of Starbucks
- Taking purchasing power into consideration, Cambodia and India have the most expensive Starbucks coffee relative to median daily income.
- In Cambodia and India, it would take more than 70% of the median daily wage to buy a Starbucks coffee.
Most Expensive Starbucks Item
- The Iced Caramel Macchiato in Switzerland is the most expensive Starbucks menu item in the world, costing $9.31.
- Denmark, Luxembourg, and France also have items above the $7 USD price tag.
Discover the humble beginnings of Starbucks and its growth into the largest coffeehouse chain in the world. Learn about its founders, early offerings, and expansion across 80 countries.
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