Guiding Ethics: Chapters 8-9 Core Principles

• Core principles of professional ethics in guiding are outlined with a focus of chapters 8-9.

Integrity and Honesty

• Tour guides should be truthful and transparent in their interactions with tourists.
• Accurate information should be provided, while avoiding misleading statements.

Respect and Cultural Sensitivity

• Respect for the beliefs, customs, and traditions of local people and tourists must be demonstrated.
• Actions that could be offensive or disrespectful should be avoided.

Confidentiality

• Tourist privacy should be respected.
• Personal information should not be disclosed without consent.

Objectivity

• Impartiality and objectivity in interactions should be strived for.
• Bias or favoritism towards any particular group or individual should be avoided.

Professional Competence and Due Care

• Guides should have the knowledge and skills to perform duties effectively.
• Ensure the safety and well-being of tourists.

Professional Behavior

• Maintain a professional demeanor, be punctual, well-groomed, and courteous.
• This applies to interactions with both tourists and colleagues.

Environmental Responsibility

• Responsible tourism practices should be promoted.
• Minimize environmental impact and advocate for preservation.

Respect for Local Communities

• The rights and interests of local communities should be respected.
• Support sustainable tourism practices that benefit the local population.

Conflict of Interest

• Situations where personal interests could conflict with professional duties should be avoided.

Fairness and Justice

• All tourists and colleagues should be treated fairly and justly.
• This should occur regardless of background or beliefs.

Beneficence and Non-Maleficence

• Strive to benefit tourists and local communities while avoiding actions that could cause harm.

Autonomy

• Tourist autonomy should be respected.
• Allow them to make their own choices and decisions.

Appearance and Grooming

• Tour guides should maintain a professional appearance and be well-groomed.

Punctuality and Reliability

• Be punctual and reliable.
• Respect the time of tourists and tour commitments.

Knowledge and Accuracy

• Be knowledgeable about local history, culture, and attractions.
• Provide accurate information.

Respect for Beliefs and Customs

• Show respect for the beliefs, customs, and traditions of the local people and tourists.

Confidentiality

• Maintain the confidentiality of information shared by tourists.

No Misrepresentation or Dishonesty

• Avoid any acts of dishonesty, misrepresentation, or misconduct.

No Forced Tipping

• Refrain from soliciting or forcing tips from tourists.

No Alcohol or Drugs on Duty

• A guide must not be under the influence of alcohol or drugs while on duty.

Safety and Security

• Be concerned with the safety and security of the tourists.
• Take necessary precautions.

Cooperation

• Cooperate with other tour guides and tourism professionals.

Report Incidents

• Any incidents of injury or death must be reported to the appropriate authorities.

No Discrimination

• Treat all people with respect.
• Avoid discrimination.

No Soliciting Clients or Gratuities

• Refrain from soliciting clients or gratuities.

Wear Appropriate Badge

• Wear the appropriate tourist guide badge and carry the registration card.

Maintain Good Public Relations

• Maintain friendly relations and cooperation with other tourist guides and the public.

Safeguard Reputation

• Protect a professional image.

Promoting Sustainable Tourism

• Tour guides should encourage responsible travel practices.
• Minimize environmental impact and preserve natural resources for future generations.

Respecting Local Culture and Traditions

• Demonstrate respect for local customs, beliefs, and heritage.
• Avoid actions that could be offensive or disrespectful.

Supporting Local Businesses

• Prioritize supporting local businesses.
• Suggested businesses are restaurants, shops, and transportation services, to benefit the local economy.

Ensuring Safety and Security

• Tour guides are responsible for the safety and well-being of tourists.
• Clear instructions and guidance help ensure a positive and safe experience.

Providing Accurate Information

• Guides should be knowledgeable about the region.
• Share accurate and up-to-date information about attractions, history, and culture.

Acting as Cultural Ambassadors

• Guides can play a vital role in promoting cultural understanding and appreciation.
• Positive interactions between tourists and locals can be fostered.

Promoting Responsible Tourism

• Guides should advocate for responsible tourism practices.
• Raise awareness about the importance of sustainability and environmental protection.

Contributing to Economic Growth

• By attracting tourists, tour guides contribute to the economic growth of the region.
• Job opportunities are created, and revenue for local businesses is generated.

Fostering Cross-Cultural Understanding

• Guides can help bridge cultural gaps.
• Understanding and appreciation between different groups of people is fostered.

Promoting Education and Awareness

• Tour guides can educate tourists about a regions history, culture, and natural environment.
• A greater understanding and appreciation is promoted.

Advocating for Social Justice

• Tour guides can play a role in advocating for social justice issues.
• They raise awareness about marginalized communities and promote fair and equitable tourism practices.

Acting as a Positive Role Model

• Tour guides should be role models for responsible and ethical behavior.
• They should demonstrate respect for the environment, culture, and people.

Pre-Trip Planning

• Research accessibility features for destinations, accommodations, transportation, and attractions.
• Consult specialized travel agencies.
• Arrange special assistance and prepare necessary documentation related to disability.

Accessible Transportation

• Confirm special accommodations with airlines,
• Ensure access to airport shuttle services, check for wheelchair-accessible options in public transit, and rent accessible vehicles if necessary.

Accommodations

• Choose hotels with accessible rooms that meet specific needs.
• Confirm accessibility features and inquire about specially trained staff or equipment.

During the Trip

• Utilize accessibility services at attractions and plan a flexible itinerary with breaks.
• Identify local disability support services.

Communication Needs

• Use hearing or speech impairments and ensure that there are communication tools.
• Use accessible information.
• Brochures, maps, or apps should have features such as audio guides, Braille, or large print.

Medical and Emergency Preparedness

• Ensure access to necessary medical care and medication.
• Research nearby hospitals or clinics and have emergency plans in place.

Assistive Devices

• Ensure easy transport or availability of mobility aids like wheelchairs, along with other necessary devices.

Inclusion and Respect

• Respect independence and preferences, offer assistance without being intrusive.
• Be aware of different cultural acceptance levels toward disabilities and approach situations with understanding and patience.

Technology and Apps

• Utilize apps with information on accessible locations, transport routes, and real-time updates.
• Use apps like Aira or Google Maps for navigation assistance.

Feedback and Improvement

• Gather feedback from travelers with disabilities to improve future trip planning and execution.

Legal Obligations and Rights

• Be aware of laws and regulations that protect the rights of travelers with disabilities.

Policy Changes

• As of January 16, 2025, airlines are required to provide loaner wheelchairs to passengers if their mobility devices are damaged or delayed.

Comprehensive Training for Staff

• Ensure staff members are trained to understand various disabilities and how to assist travelers appropriately.
• Emergency protocols tailored to assist travelers with disabilities should be familiar to staff.

Accessibility of Facilities and Services

• Ensure physical spaces are accessible to individuals with mobility impairments.
• Implement assistive technologies for those with sensory impairments.

Personalized Assistance

• Encourage travelers to inform you of their specific needs before arrival.
• Provide assistance as needed, whether it's helping with boarding procedures, offering priority seating, or accommodating service animals.

Clear and Accessible Information

• Offer information in various formats to cater to different disabilities.
• Use clear, high-contrast signage with symbols to assist travelers in navigating facilities independently.

Specialized Organizations

• Work with organizations that specialize in disability services.
• Seek feedback on improving services.

Best Practices

• Engage with industry groups focused on accessible tourism.
• New initiatives and standards should be learned about.

Soliciting Feedback and Continuously Improve

• Implement feedback mechanisms, such as surveys or suggestion boxes.
• Regularly assess facilities, services, and staff training based on feedback received.

Common Disabilities

• Visual impairments need sensory experiences, tactile guides, and assistance with navigation.
• Hearing impairments benefit from visual/tactile communication, sign language, and assistive listening devices.
• Mobility impairments require accessible transportation and venues.
• Intellectual disabilities require clear language and a patient, repetitive approach.
• Speech impairments need alternative communication methods.
• Neurological conditions require extra attention for medical issues and emergency preparedness.

Airport Initiatives

• San Antonio International Airport offers the Hidden Disabilities Sunflower Initiative and therapy dog programs.
• These are to assist travelers with disabilities, including those with flight anxiety.

Airline Developments

• Emirates has become the world's first Autism Certified Airline.
• Training is provided to staff to assist with travelers, and offering sensory guides/products are offered for a more inclusive flying experience.

Specialized Travel Services

• Planet Abled, is based in New Delhi.
• Customized tours are provided, tailored to needs.

Industry Recognition

• The "Bright Ideas in Travel 2024" initiative recognizes organizations enhancing accessibility and inclusivity in the travel industry.