Podcast Beta
Questions and Answers
What are the components of Guest Experiences?
Understanding Customer Experience Management (CEM), Distinguishing Service Experiences from Product Experiences, The Multisensory and Multidimensional Nature of Hospitality Experiences, Introduction to the Service Marketing Mix (Seven Ps), Exploring the Seven Ps in Hospitality Experiences
What are the Seven Ps in the Service Marketing Mix?
Product, Process, People, Physical Evidence, Place, Promotion, Price
What is the role of 'People' in hospitality experiences?
Human Touch in Guest Interactions
