Grade 10 Business Studies Term 3 & 4 Revision

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Questions and Answers

Which of the following is NOT one of the 7Ps of the marketing mix?

Price

People

Product

Performance (correct)

The 'Place' element in the marketing mix refers to how the product is priced.

False

What is the purpose of conducting market research?

To understand factors such as age group, gender, personality, income, and education of the target market.

A marketing plan helps businesses to ______ products and services.

promote Signup and view all the answers

What does the pricing policy aim to do?

Cover all costs and appeal to the target market Signup and view all the answers

Match the following elements with their descriptions:

Product = Goods or services offered to meet customer needs Price = Amount charged for a product or service Place = Where the product is sold or accessed Promotion = Activities to raise customer awareness Signup and view all the answers

The physical environment includes only the building's design.

False Signup and view all the answers

Which element of the marketing mix describes the environment in which the service is delivered?

Physical environment Signup and view all the answers

Name two aspects that must be included in the business plan regarding people.

Knowledge and skills Signup and view all the answers

The 7Ps of marketing mix only include product, price, and promotion.

False Signup and view all the answers

The appearance of the product must be different from ___________.

competitors' products Signup and view all the answers

What does the term 'target market' refer to?

The group of people who are likely to buy the product or service. Signup and view all the answers

Match the 7Ps of the marketing mix with their descriptions:

Product = The item being sold Price = The cost consumers pay Place = The location of sales Promotion = Marketing communications used to inform customers Signup and view all the answers

How can Zama Zama Wholesalers increase their customer base?

By advertising on social media Signup and view all the answers

The process involves designing a pleasant shopping experience.

True Signup and view all the answers

What is the purpose of product packaging?

To protect and preserve the product Signup and view all the answers

Which of the following is NOT one of the 7Ps in the marketing mix?

Profit Signup and view all the answers

The marketing mix includes the process by which products are delivered to customers.

True Signup and view all the answers

What term refers to the method used to advertise a product within the marketing mix?

Promotion Signup and view all the answers

The __________ is the location of the business within the marketing mix.

Place Signup and view all the answers

Which element of the marketing mix pertains to the employees and the target market?

People Signup and view all the answers

Match each of the 7Ps with their correct description:

Price = The amount of money required as payment for goods Product = An object that is manufactured for sale Promotion = A method used to advertise the product Place = The location of the business Signup and view all the answers

The Physical environment refers solely to the internal workings of a business.

False Signup and view all the answers

Name one aspect that is included in the marketing mix.

Price Signup and view all the answers

Study Notes

Business Studies Revision Booklet 2024 Term 3 & 4, Grade 10

This revision booklet covers five topics taught in terms 3 and 4
The topics are: Creative thinking and problem-solving, Business opportunity & related factors, Presentation of business information, Business plan, and Relationships & Team performance
The revision program is designed to help students revise the content and skills covered in Grade 10 Term 3 and 4
The goal is to prepare students to understand key concepts and apply the knowledge needed to succeed in the Final NSC examination

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Description

This revision quiz is designed for Grade 10 students preparing for their Final NSC examination. It covers five essential topics including Creative Thinking, Business Opportunities, and more, aiming to solidify understanding and application of key concepts. Engage with the material to boost your confidence and readiness for the exam.