Questions and Answers
Which one of these is a basic difference between goods and services?
Goods are tangible, while services are intangible
What is the importance of managing the overall customer experience?
To ensure a positive and memorable experience for the customer
What is a service economy?
An economy where the majority of economic activity is focused on the provision of services
What are the types of ethical issues that often arise in the business sector?
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What are the six steps that comprise the consumer decision process model?
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