Podcast
Questions and Answers
What does global production involve according to the case study?
What does global production involve according to the case study?
What is the focus of the case study on Gardenia company in South East Asia?
What is the focus of the case study on Gardenia company in South East Asia?
Which of the following is NOT mentioned as a resource in the global production process?
Which of the following is NOT mentioned as a resource in the global production process?
What is the core product produced by Gardenia Bakery, as highlighted in the case study?
What is the core product produced by Gardenia Bakery, as highlighted in the case study?
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Which of the following is NOT related to global operations according to the case study?
Which of the following is NOT related to global operations according to the case study?
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What is crucial to ensure the efficiency of global operations according to the case study?
What is crucial to ensure the efficiency of global operations according to the case study?
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What is the estimated annual revenue for Gardenia Bakeries (K.L) Sdn Bhd?
What is the estimated annual revenue for Gardenia Bakeries (K.L) Sdn Bhd?
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Who founded Gardenia originally?
Who founded Gardenia originally?
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Where is Gardenia Bakeries (K.L) Sdn Bhd located?
Where is Gardenia Bakeries (K.L) Sdn Bhd located?
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When did Gardenia produce the first loaf of bread?
When did Gardenia produce the first loaf of bread?
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How many people does Gardenia Bakeries (K.L) Sdn Bhd employ?
How many people does Gardenia Bakeries (K.L) Sdn Bhd employ?
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Where was the first commercial bakery of Gardenia in Singapore located?
Where was the first commercial bakery of Gardenia in Singapore located?
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When did Gardenia start a commercial bakery at Pandan Loop in Singapore?
When did Gardenia start a commercial bakery at Pandan Loop in Singapore?
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What is the brand recall rate for Gardenia within 4 years?
What is the brand recall rate for Gardenia within 4 years?
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How many loaves per hour were produced at the commercial bakery at Pandan Loop in Singapore?
How many loaves per hour were produced at the commercial bakery at Pandan Loop in Singapore?
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Who operates Gardenia in Singapore and the Philippines?
Who operates Gardenia in Singapore and the Philippines?
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Study Notes
Gardenia Company Overview
- Gardenia Bakeries (K.L) Sdn Bhd is located in South East Asia.
Global Production Process
- Global production involves multiple resources, excluding market research.
Gardenia Bakery Key Facts
- The core product produced by Gardenia Bakery is bread.
Global Operations
- The focus of the case study is on Gardenia company in South East Asia, highlighting the importance of efficiency to ensure global operations.
Company History and Operations
- Gardenia was founded by Sullivan.
- Gardenia Bakeries (K.L) Sdn Bhd was established in 1979.
- The first loaf of bread was produced in 1979.
- The company employs over 10,000 people.
- The first commercial bakery in Singapore was located at Upper Thomson Road.
- In 1984, Gardenia started a commercial bakery at Pandan Loop in Singapore.
- The commercial bakery at Pandan Loop produced 5,000 loaves per hour.
Brand Performance
- Gardenia achieved a brand recall rate of 90% within 4 years.
Operations in Singapore and the Philippines
- Gardenia in Singapore and the Philippines is operated by QAF Limited.
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Description
Explore the case study of Gardenia Bakery's global production and sourcing in South East Asia. Learn about the challenges, strategies, and impacts on the business.
