Global Communication
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Questions and Answers

Which term refers to the ways that people connect, share, relate and mobilize across geographic, political, economic, social and cultural divides?

  • Transnational media corporations
  • Global communication (correct)
  • International communication
  • Interdisciplinary field
  • What is the term used to describe the transfer of knowledge and ideas from centers of power to peripheries?

  • International communication
  • Transnational media corporations
  • Soft power (correct)
  • Interdisciplinary field
  • Why did some authors start using the term 'global communication' instead of 'international communication'?

  • It refers to communication between and among nation-states
  • It focuses on the rise of transnational media corporations
  • It emphasizes communication between and among peoples across borders (correct)
  • It is an interdisciplinary field
  • What does international communication traditionally refer to?

    <p>Communication between and among nation-states</p> Signup and view all the answers

    What does the term 'soft power' of global news and entertainment imply?

    <p>The imposition of a new intercultural hegemony</p> Signup and view all the answers

    Study Notes

    Global Communication

    • The term "globalization" refers to the ways that people connect, share, relate, and mobilize across geographic, political, economic, social, and cultural divides.

    Knowledge Transfer

    • The term used to describe the transfer of knowledge and ideas from centers of power to peripheries is "diffusion."

    Shift in Terminology

    • Some authors started using the term "global communication" instead of "international communication" because "international" implies interactions between nations, whereas "global" encompasses a broader, more interconnected scope.

    International Communication

    • International communication traditionally refers to the communication between nations, diplomats, and governments.

    Soft Power

    • The term "soft power" of global news and entertainment implies the ability to attract and persuade others to adopt or emulate certain cultural, political, or social values without the use of coercion or force.

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    Description

    Test your knowledge of global communication with this quiz! Explore the interdisciplinary field and learn about how people connect, share, and mobilize across geographic, political, economic, social, and cultural divides. Discover the concept of intercultural hegemony and the transfer of knowledge in the world of global communication.

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