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Questions and Answers
Which one of these is the correct definition of marketing?
Which one of these is the correct definition of marketing?
- Identifying and meeting human and social needs
- Creating, offering, and exchanging products and services of value
- Delivering value to customers and managing customer relationships
- All of the above (correct)
What is the main goal of marketing?
What is the main goal of marketing?
- Creating social value
- Maximizing profits for the organization
- Building customer relationships
- Satisfying the target customer's needs and wants (correct)
Which of the following is NOT a core concept of marketing?
Which of the following is NOT a core concept of marketing?
- Demand
- Wants
- Competition (correct)
- Needs
What is the societal process in marketing?
What is the societal process in marketing?
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What does marketing involve?
What does marketing involve?
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