Find Your Perfect College Match

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Questions and Answers

What is the main purpose of the questions being asked in the text?

  • To highlight the college's unique values and beliefs
  • To provide a history of the college's operations
  • To discuss the challenges faced by prospective students
  • To learn about the college's target audience and marketing strategy (correct)

What information is provided about the college's competitors?

  • Their strengths and weaknesses
  • Their marketing strategies and budget
  • Their names and contact information
  • No information is provided (correct)

What is the purpose of the question about the college's upsell strategy?

  • To understand the college's crisis communication plan
  • To discuss the college's billing information
  • To learn about the college's additional programs or services (correct)
  • To understand how the college attracts additional students

What is the main focus of the text?

<p>The college's digital marketing efforts (B)</p> Signup and view all the answers

What is the purpose of the question about the college's crisis communication plan?

<p>To understand how the college handles student complaints online (D)</p> Signup and view all the answers

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Study Notes

Understanding Text Purpose

  • The main purpose of the questions being asked in the text is to gather information about a college's strategy and crisis communication plan.

Competitors and Strategy

  • No specific information is provided about the college's competitors.

Upsell Strategy

  • The purpose of the question about the college's upsell strategy is to understand how the college plans to sell additional products or services to its customers.

Focus of the Text

  • The main focus of the text is to understand the college's strategy, crisis communication plan, and competitors.

Crisis Communication Plan

  • The purpose of the question about the college's crisis communication plan is to understand how the college plans to manage and respond to a crisis or emergency situation.

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