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Questions and Answers
What equation represents the relationship between assets, liabilities, and equity?
What equation represents the relationship between assets, liabilities, and equity?
Which financial statement tracks sales, expenses, and profits during a specific period?
Which financial statement tracks sales, expenses, and profits during a specific period?
What does EBITDA stand for?
What does EBITDA stand for?
Which of the following indicates significant financial risk when evaluating a balance sheet?
Which of the following indicates significant financial risk when evaluating a balance sheet?
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When interpreting revenue data, which aspect is critical to assess?
When interpreting revenue data, which aspect is critical to assess?
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What does gross margin represent in financial terms?
What does gross margin represent in financial terms?
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Which of the following describes 'Net Sales'?
Which of the following describes 'Net Sales'?
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What key aspect should be analyzed when evaluating the changes in a balance sheet?
What key aspect should be analyzed when evaluating the changes in a balance sheet?
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What is the primary benefit of using value-chain analysis within a firm?
What is the primary benefit of using value-chain analysis within a firm?
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Which of the following does NOT represent a primary activity in a firm's value chain?
Which of the following does NOT represent a primary activity in a firm's value chain?
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What are the key attributes that a firm's resources must possess to maintain a sustainable competitive advantage?
What are the key attributes that a firm's resources must possess to maintain a sustainable competitive advantage?
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Which of the following is a limitation of financial ratio analysis?
Which of the following is a limitation of financial ratio analysis?
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What perspective does the balanced scorecard NOT typically emphasize?
What perspective does the balanced scorecard NOT typically emphasize?
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Which of the following actions is part of the strategic management process?
Which of the following actions is part of the strategic management process?
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How does financial analysis aid in assessing firm performance?
How does financial analysis aid in assessing firm performance?
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What role does cash flow statement play in financial analysis?
What role does cash flow statement play in financial analysis?
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What is important to consider when analyzing net income and its relationship to net revenues?
What is important to consider when analyzing net income and its relationship to net revenues?
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What could cause profits to lag even if revenues are increasing?
What could cause profits to lag even if revenues are increasing?
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Which factor is NOT typically analyzed when assessing the intensity of competition in an industry?
Which factor is NOT typically analyzed when assessing the intensity of competition in an industry?
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To whom should a company compare its net income growth for a robust analysis?
To whom should a company compare its net income growth for a robust analysis?
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In the income statement of Home Depot, which component had the highest percentage change in 2006?
In the income statement of Home Depot, which component had the highest percentage change in 2006?
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What implication does a net income increase with a revenue increase usually have?
What implication does a net income increase with a revenue increase usually have?
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If a company experiences a large write-off, what is a potential effect on its financial statements?
If a company experiences a large write-off, what is a potential effect on its financial statements?
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What factor contributed to Dell's revenue growth in enterprise systems according to the data?
What factor contributed to Dell's revenue growth in enterprise systems according to the data?
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What should a company do if it recognizes a cash flow problem?
What should a company do if it recognizes a cash flow problem?
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What does a negative percentage change in net income suggest about a company’s performance?
What does a negative percentage change in net income suggest about a company’s performance?
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Which perspective focuses on customer satisfaction and critical internal operations?
Which perspective focuses on customer satisfaction and critical internal operations?
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What is a key requirement for introducing new products with extended capabilities?
What is a key requirement for introducing new products with extended capabilities?
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What does the financial perspective primarily measure?
What does the financial perspective primarily measure?
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Which limitation of the balanced scorecard emphasizes the need for a cultural change?
Which limitation of the balanced scorecard emphasizes the need for a cultural change?
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Which of the following is NOT a goal associated with the financial perspective?
Which of the following is NOT a goal associated with the financial perspective?
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Why is too much cash considered detrimental for a business?
Why is too much cash considered detrimental for a business?
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What is the current ratio formula?
What is the current ratio formula?
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Which liquidity ratio is considered an 'acid test'?
Which liquidity ratio is considered an 'acid test'?
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Which of the following ratios helps understand a company's efficiency in using its assets?
Which of the following ratios helps understand a company's efficiency in using its assets?
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What does a Debt to Equity Ratio greater than 2 signify?
What does a Debt to Equity Ratio greater than 2 signify?
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Which financial ratio is used to measure shareholder profitability?
Which financial ratio is used to measure shareholder profitability?
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What is the significance of the Cash Ratio?
What is the significance of the Cash Ratio?
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What does the Debt to Asset Ratio indicate?
What does the Debt to Asset Ratio indicate?
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Which ratio provides insight into a company's capital efficiency?
Which ratio provides insight into a company's capital efficiency?
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What is a crucial aspect of meaningful ratio analysis?
What is a crucial aspect of meaningful ratio analysis?
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Total Shareholder Return (TSR) accounts for which of the following?
Total Shareholder Return (TSR) accounts for which of the following?
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Which of the following is NOT a type of financial ratio?
Which of the following is NOT a type of financial ratio?
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Where can you find financial information for analysis?
Where can you find financial information for analysis?
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Study Notes
Evaluating Firm Performance
- Financial Analysis is used in the strategic management process to compare desired and actual performance
- Financial analysis can help assess firm performance, compare performance over time, with industry norms, and with competitors
- It can also determine if a firm's strategy is working and identify problems
Financial Ratio Analysis
- Financial analysis helps you understand what to look for in financial statements, how to perform basic ratio analysis, how to interpret financial statements data strategically, and what financial forecasting entails
Assessing the Balance Sheet
- The basic accounting equation states: Assets = Liabilities + Equity
- Any increase in assets must be associated with an equal increase in liabilities or equity
- When reviewing a balance sheet, you can determine if the firm is large or small by examining the Total Assets
- Look at the biggest items on the balance sheet and identify any significant changes (increases/decreases)
- A significant amount of debt relative to equity may indicate financial risk
Interpreting the Income Statement
- The income statement, also known as the "Profit and Loss Statement", tracks sales, expenses, and profit/loss of a business during a given period.
- Net Sales - The total sales made after taking into account discounts and allowances.
- Gross Margin - Sales revenue minus the cost of goods sold.
- EBITDA - Earnings Before Interest, Taxes, Depreciation, and Amortization
Interpreting Income Statements Strategically
- Examine sales growth to see if it is slow or fast by comparing it to previous growth, industry average, and main competitors
- Analyze Net Income/Loss to identify if sales and profits are changing at the same rate and identify the potential reasons for discrepancies
Cash Flow Statement
- A company with too little cash cannot pay employees, debts, or suppliers.
- Too much cash signifies lost investment opportunities.
- Cash is particularly important in countries with poor access to credit.
Financial Ratio Analysis
-
Five types of financial ratios:
- Short-term solvency or liquidity
- Long-term solvency measures
- Asset management or turnover
- Profitability
- Market value
- Meaningful ratio analysis involves analysis of how ratios change over time, comparison with industry norms, and comparison with key competitors
Liquidity Ratios
- Measure the ability to pay short-term obligations
- Current Ratio (CR) - Current Assets / Current Liabilities. A ratio of 1-2 is considered safe (rule of thumb).
- Quick Ratio (QR) - (Current Assets - Inventory) / Current Liabilities, A ratio above 1 is considered safe (rule of thumb).
- Cash Ratio - Cash / Current Liabilities
Leverage/Solvency Ratios
- Measure ability to meet long-term obligations
- Debt to Asset Ratio - Total Debt / Total Assets. A ratio of .5 or less is considered safe (rule of thumb).
- Debt to Equity Ratio - Total Debt / Shareholders' Equity. Evaluates whether a lot of debt is being used to finance growth.
- Return on Assets (ROA) - Net Profit / Total Assets. A measure of management efficiency.
- Return on Invested Capital (ROIC) - Net Operating Profit after Taxes / Invested Capital. A measure of the efficiency of using capital.
- Return on Equity (ROE) - Net Profit/ Stockholders' Equity. Rate of return on shareholders' investment.
- Gross Margin Gross Profit / Net Sales
Shareholder Ratios
- Earnings per share (EPS) - (Net Profit - Preferred Stock Dividend) / Common Shares Outstanding.
- Price to Earnings (PE) Ratio - Share Price / Earnings per Share.
- Total Shareholder Return (TSR) - (Dividends + Share Price at the end of the period (adjusted for splits)) / Share Price at the beginning of the period
Sources of Financial Information
- Company websites (Investor Information, Corporate Sections, Earnings reports, Annual reports)
- Financial Websites (Yahoo Finance, The Wall Street Journal, Fortune.com, SEC)
- Databases (Compustat)
The Balanced Scorecard
- An integration of many issues that come into evaluating performance
-
Four Key Perspectives:
- Customer Perspective
- Internal Perspective
- Innovation & Learning Perspective
- Financial Perspective
Internal Business Perspective
- Managers should focus on critical internal operations that enable the firm to satisfy customer needs.
- Business processes - Cycle time, quality, employee skills, productivity.
- Decisions, coordinated actions, and key resources and capabilities
Innovation and Learning Perspective
- Managers must frequently introduce new products as well as adapt existing products and services
- This requires human capital (skills, talent, knowledge), information capital (information systems, networks), and organizational capital (culture, leadership).
Financial Perspective
- Managers measure how the firm’s strategy, implementation, and execution are contributing to bottom line improvement
- Financial Goals: Profitability, growth, shareholder value
- Desired Outcomes: Improved Sales, Increased Market Share, reduced operating expenses, higher asset turnover
Limitations of the Balanced Scorecard
- Not a "quick fix" - needs proper execution
- Requires a commitment to learning
- Needs employee involvement
- Needs cultural change
- Needs a focus on nonfinancial measures
- Requires data on actual performance
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Description
This quiz focuses on evaluating firm performance through financial analysis, including ratio analysis and balance sheet assessment. Understand how to interpret financial statements and what factors can indicate a firm's strategic effectiveness. Test your knowledge on key financial concepts and principles.