Ferry-Morse Seed Company Overview
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Questions and Answers

Who are the target customers of Ferry-Morse according to the text?

  • Bird watchers looking for rare plant species
  • Home gardeners interested in growing their own food (correct)
  • Professional chefs seeking organic ingredients
  • Interior designers looking for exotic plants

What type of consumers find a balance between affordability and quality in Ferry-Morse products?

  • Art collectors interested in botanical prints
  • Budget-conscious individuals with an interest in gardening (correct)
  • Luxury shoppers seeking high-end gardening tools
  • Tech enthusiasts looking for innovative gardening apps

Which group of individuals does Ferry-Morse cater to by offering more specialized seeds, including heirloom varieties?

  • Professional athletes looking for plant-based nutrition
  • Veterinarians interested in plant-based medicine
  • Meteorologists studying the effects of plants on weather
  • Experienced gardeners seeking unique options (correct)

How has Ferry-Morse cemented their position as a trusted source for high-quality seeds and gardening supplies?

<p>Through a commitment to innovation and a diverse product range (D)</p> Signup and view all the answers

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