Factors Driving Foreign Direct Investment Growth
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Questions and Answers

What is the main focus of the chapter discussed in the text?

  • The activities that take place within the firm preparing to enter the international market (correct)
  • The different strategies a firm can use to expand internationally
  • The marketing factors that drive a firm's internationalization process
  • The external factors that influence a firm's decision to internationalize
  • What are the two main types of motivations that drive a firm to internationalize?

  • Financial and operational motivations
  • Proactive and reactive motivations (correct)
  • External and internal motivations
  • Strategic and operational motivations
  • What is the role of 'change agents' in the internationalization process according to the text?

  • Change agents are the environmental shifts that force firms to change their activities
  • Change agents initiate and shepherd the change process within the firm (correct)
  • Change agents are the strategic decisions made by the firm's leadership team
  • Change agents are external factors that influence the firm's decision to internationalize
  • Which of the following is NOT listed as a major motivation for firms to go international according to the text?

    <p>Reduce competition in the domestic market</p> Signup and view all the answers

    What is the key difference between 'proactive stimuli' and 'reactive stimuli' according to the text?

    <p>Proactive stimuli are the firm's deliberate attempts to enter new markets, while reactive stimuli are the firm's responses to changes in the environment</p> Signup and view all the answers

    Which of the following international expansion strategies is NOT mentioned in the text?

    <p>Mergers and acquisitions</p> Signup and view all the answers

    What does Exhibit 9.1 in the text represent?

    <p>A model of the international entry and expansion process</p> Signup and view all the answers

    What is the purpose of discussing the 'concerns and preoccupations of firms' as they begin their international marketing operations?

    <p>To understand the internal barriers that firms face when internationalizing</p> Signup and view all the answers

    What is the primary purpose of the international entry and expansion process model presented in Exhibit 9.1?

    <p>To identify the key factors that trigger and inhibit international expansion</p> Signup and view all the answers

    Which of the following is NOT a key topic discussed in the chapter according to the text?

    <p>The different pricing strategies firms can use when entering new markets</p> Signup and view all the answers

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