Event Planning Objectives
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Questions and Answers

What is the main purpose of having goals and objectives in event planning?

  • To increase the number of stakeholders
  • To define the vision of the event (correct)
  • To involve more external stakeholders
  • To decrease product sales target
  • Which strategy is emphasized in the text for the product launch event?

  • Push strategy
  • Product strategy
  • Internal strategy
  • Pull strategy (correct)
  • Who are considered external stakeholders according to the text?

  • Suppliers (correct)
  • Volunteers
  • Event organizers
  • Employees
  • What defines internal stakeholders in a company?

    <p>People directly working with a company</p> Signup and view all the answers

    How do external stakeholders differ from internal stakeholders?

    <p>Internal stakeholders have a direct relationship with a company.</p> Signup and view all the answers

    Why is it important for an event to have more than one purpose?

    <p>To raise sales target and promote the brand</p> Signup and view all the answers

    Which of the following is NOT considered an external stakeholder?

    <p>Employees</p> Signup and view all the answers

    Which of these groups is most affected by the outcome of a project?

    <p>Primary stakeholders</p> Signup and view all the answers

    What is the main difference between primary and secondary stakeholders?

    <p>Primary stakeholders are directly affected, while secondary stakeholders are indirectly affected.</p> Signup and view all the answers

    Which of the following is considered an emergency service provider?

    <p>SA Ambulance Service</p> Signup and view all the answers

    Which of these stakeholder groups is typically divided into demographic-based subgroups during research analysis?

    <p>Primary stakeholders</p> Signup and view all the answers

    What is the main role of secondary stakeholders in relation to primary stakeholders?

    <p>Secondary stakeholders provide aid and support to primary stakeholders.</p> Signup and view all the answers

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