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Questions and Answers
What is an essential part of the guest experience at any event?
What is an essential part of the guest experience at any event?
What are the learning objectives mentioned in the text?
What are the learning objectives mentioned in the text?
What do events usually involve?
What do events usually involve?
What is the definition of 'special events' according to Professor Donald Getz?
What is the definition of 'special events' according to Professor Donald Getz?
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What is the purpose of the brainstorming group exercise mentioned in the text?
What is the purpose of the brainstorming group exercise mentioned in the text?
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What are some characteristics of 'events'?
What are some characteristics of 'events'?
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Where can you find videos about events and festivals in Hong Kong?
Where can you find videos about events and festivals in Hong Kong?
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What is the main focus of the lecture mentioned in the text?
What is the main focus of the lecture mentioned in the text?
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What is the importance of events in a destination?
What is the importance of events in a destination?
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What is the role of stakeholders in events?
What is the role of stakeholders in events?
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Which one of these is the most accurate definition of special events?
Which one of these is the most accurate definition of special events?
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What is the purpose of organizing events in a destination like Hong Kong?
What is the purpose of organizing events in a destination like Hong Kong?
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What is the social impact of events?
What is the social impact of events?
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What is the political impact of events?
What is the political impact of events?
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Which type of event is generally targeted at international markets and has great economic and social impact on the host community?
Which type of event is generally targeted at international markets and has great economic and social impact on the host community?
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Which type of event is designed to increase the appeal of a specific tourism destination or region and becomes synonymous with the name of the place?
Which type of event is designed to increase the appeal of a specific tourism destination or region and becomes synonymous with the name of the place?
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Which type of event attracts significant visitor numbers nationally and internationally and receives extensive media coverage?
Which type of event attracts significant visitor numbers nationally and internationally and receives extensive media coverage?
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Which type of event primarily targets local audiences and aims to strengthen a feeling of belonging and create a sense of place?
Which type of event primarily targets local audiences and aims to strengthen a feeling of belonging and create a sense of place?
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Which stakeholders are involved in the organization of events?
Which stakeholders are involved in the organization of events?
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Who are the contractors involved in events?
Who are the contractors involved in events?
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Which book provides an international dictionary of event management?
Which book provides an international dictionary of event management?
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Which book focuses on managing the event workforce?
Which book focuses on managing the event workforce?
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Which book is authored by Goldblatt and Nelson?
Which book is authored by Goldblatt and Nelson?
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Which book is authored by Lynn?
Which book is authored by Lynn?
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Which book is the 5th edition?
Which book is the 5th edition?
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Which book is published by John Wiley & Sons?
Which book is published by John Wiley & Sons?
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Which book is about event management for tourism, cultural, business, and sport?
Which book is about event management for tourism, cultural, business, and sport?
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Which book is about special events?
Which book is about special events?
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Which book is about the roots and wings of celebration?
Which book is about the roots and wings of celebration?
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Which book is published by ButterworthHeinemann?
Which book is published by ButterworthHeinemann?
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What are some key books mentioned in the text?
What are some key books mentioned in the text?
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Who is the author of the book 'Special events: the roots and wings of celebration'?
Who is the author of the book 'Special events: the roots and wings of celebration'?
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Which book provides an international dictionary of event management?
Which book provides an international dictionary of event management?
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What is the publication company of the book 'Special events: the roots and wings of celebration'?
What is the publication company of the book 'Special events: the roots and wings of celebration'?
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What is the focus of the book 'Human Resource Management for Events: managing the event workforce'?
What is the focus of the book 'Human Resource Management for Events: managing the event workforce'?
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Study Notes
Guest Experience and Event Definition
- An essential part of the guest experience at events is providing a welcoming atmosphere.
- Special events, as defined by Professor Donald Getz, are unique occurrences that have significance and impact on attendees.
- Events generally involve planning, coordination, and execution of activities to serve a specific purpose or goal.
Learning Objectives and Event Characteristics
- Learning objectives include understanding the role, planning, and impact of events on various stakeholders.
- Characteristics of events include being time-bound, purpose-driven, and involving coordination among multiple parties.
Purpose of Events and Their Impacts
- The purpose of organizing events in destinations like Hong Kong is to boost tourism, culture, and community engagement.
- Events can have social impacts, such as fostering community bonds, and political impacts by influencing public opinion and policy.
Types of Events and Their Targets
- International events typically target global markets, bringing great economic and social impacts to host communities.
- Destination events are designed to enhance the appeal of specific locations, becoming synonymous with those places.
- Major events attract significant visitor numbers and extensive media coverage, increasing overall visibility.
- Local events aim to strengthen community identity and foster a sense of belonging among residents.
Stakeholders and Contractors
- Stakeholders in events include organizers, sponsors, attendees, community members, and local government.
- Contractors involved in events might include caterers, venues, security, and audiovisual service providers.
Relevant Books and Authors
- Key books in event management include:
- "Special Events: The Roots and Wings of Celebration," focusing on special events.
- "An International Dictionary of Event Management," providing definitions and terminology.
- "Human Resource Management for Events: Managing the Event Workforce," emphasizing workforce management in events.
- Authors of notable texts include Goldblatt and Nelson for "Special Events" and Lynn for "Human Resource Management."
Publication Details
- "Special Events: The Roots and Wings of Celebration" is published by Butterworth-Heinemann.
- The 5th edition of a specific text is published by John Wiley & Sons, indicating revisions and updates regarding event management practices.
Learning Resources
- Videos about events and festivals in Hong Kong can be found on various educational platforms and tourism websites, offering insights into local celebrations and gatherings.
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Description
Test your knowledge on event planning and promotion with this quiz. Learn about the importance and impacts of events, different event classifications, and more.