5 Questions
What is the primary objective of speaking with senior executives in the airline industry?
To explore the market environment in the sector of low-cost airlines post Covid in Europe
Which of the following airlines is NOT headquartered in Europe?
Virgin Australia
What is the primary criteria for selecting airlines for the project?
Airlines that are focused on the European market
Which airline is NOT a relevant company for the project?
Singapore Airlines
What is the common characteristic among the airlines selected for the project?
They are all focused on the European market
Study Notes
Research Focus
- The study aims to interview senior executives from European airline companies that operate in the low-cost airline sector.
Target Companies
- Easyjet (UK)
- Ryan Air (Ireland)
- Wizz Air (Hungary)
- British Airways (UK)
- TAP Portugal (Portugal)
Excluded Companies
- Virgin Australia (based in Australia, not Europe)
- American Airlines (based in the US, not Europe)
- United Airlines (based in the US, not Europe)
- Air France (not a low-cost airline)
- Emirates (based in the Middle East, not Europe)
- Nepal Airlines (based in Asia, not Europe)
- Singapore Airlines (based in Asia, not Europe)
- Japan Airlines (based in Asia, not Europe)
Identify European airlines focused on the low-cost sector, headquartered in Europe, and understand the market environment post Covid. Select relevant companies that fit this briefing.
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