Questions and Answers
What does EPPM stand for?
What is the primary focus of the Perception of Threat?
The perception that the health hazard is severe, susceptibility to harm, and the ability to avoid the hazard.
What are Fear Appeals?
What is assessed during the First Appraisal of Threat?
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What does Second Appraisal of Efficacy examine?
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Maladaptive behavior means someone is aware of their risk.
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What factors are considered in Threat Appraisal?
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What happens when No Threat is Perceived?
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When Threat is Perceived, motivation to appraise increases.
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What does Efficacy Appraisal evaluate?
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Low Efficacy means the individual is confident in their response.
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High Efficacy suggests belief in the solution and ability to implement it.
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What is the Danger/Fear Control Process?
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What factors increase the likelihood of taking recommended action according to the Summary?
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What characteristics does an effective EPPM message include?
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Study Notes
Extended Parallel Process Model (EPPM)
- EPPM, also referred to as the fear/threat model, illustrates how emotions and rational thoughts drive behavior change regarding health risks.
Perception of Threat
- Requires acknowledgment of severe health hazards and a personal susceptibility to harm.
- Motivation to act correlates with the intensity of perceived threat.
- Personal belief in the ability to mitigate the health risk through simple actions (e.g., screenings) enhances motivation.
Fear Appeals
- Crafted messages intended to instill fear by highlighting negative outcomes if prescribed actions are ignored.
First Appraisal of Threat
- Involves evaluating environmental dangers.
- Takes into account perceived susceptibility (likelihood of contracting diseases like HIV) and perceived severity (seriousness of consequences associated with contraction).
Second Appraisal of Efficacy
- Evaluates the effectiveness and feasibility of responses in preventing or mitigating threats.
- Response efficacy assesses how well the proposed solution (e.g., condom use) works.
- Self-efficacy examines the individual's confidence in executing the recommended solution.
Maladaptive Behaviors
- Occur when individuals take preventive measures yet falsely believe they are no longer at risk, leading to denial (e.g., relying solely on birth control for pregnancy prevention).
Threat Appraisal
- Individuals evaluate perceived threats and appropriate responses, focusing on perceived susceptibility and severity of the threat.
No Threat Perceived
- Results from threat appraisal where the individual views the threat as insignificant or non-existent, leading to no motivation for further assessment or action.
Threat Perceived
- Occurs when a person acknowledges the severity and susceptibility of a threat, which heightens emotional responses and motivates further appraisal.
Efficacy Appraisal
- Individuals assess the viability of the recommended response to a perceived threat.
- Response efficacy reflects how effectively the response can deter the threat, while self-efficacy concerns the individual's capability to enact the response.
Low Efficacy
- Characterized by doubt regarding the effectiveness of the proposed response and individual capability, preventing action from being taken.
High Efficacy
- When individuals believe that a suitable response will address the threat and feel capable of executing it, leading to proactive threat avoidance.
Danger/Fear Control Process
- Initiated when fear is acknowledged and a recommended protective response is accepted, motivating individuals to take preventive measures.
Summary of EPPM
- Likelihood of recommended actions increases when individuals perceive significant threats and believe in effective strategies for counteracting risks they can implement.
Examples of EPPM in Action
- Messages promoting healthy eating to avoid heart disease should:
- Emphasize the seriousness of heart disease (high severity).
- Highlight personal vulnerability to heart disease (susceptibility).
- Present a healthy diet as an effective risk-reduction strategy (high response efficacy).
- Encourage confidence in dietary changes (high self-efficacy).
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Description
Explore the Extended Parallel Process Model (EPPM) through these flashcards. Learn about the influence of emotional reactions and rational considerations on behavior, particularly in health-related contexts. Test your understanding of how perceived threats can motivate individuals to take action.