Entrepreneurship Preparation and Planning
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Questions and Answers

What type of businesses are considered attractive in the text?

  • Businesses with low operating margins
  • Businesses that are highly dependent on key raw materials
  • Businesses that are early in their life cycle (correct)
  • Businesses that are crowded
  • Which factor indicates an unattractive target market?

  • Having high operating margins
  • Dependence on historically low prices of raw materials (correct)
  • Being fragmented rather than concentrated
  • Selling products that customers 'want to have'
  • What is the challenge in identifying an attractive target market?

  • Choosing a market with highly concentrated businesses
  • Finding a market with low operating margins
  • Identifying a market with shrinking growth
  • Selecting a market that's small enough to avoid attracting larger competitors (correct)
  • What is the purpose of an organizational feasibility analysis?

    <p>To determine if the business has sufficient management expertise</p> Signup and view all the answers

    What type of products do attractive businesses sell, according to the text?

    <p>'Must-have' products and services</p> Signup and view all the answers

    What does not describe an attractive business based on the text?

    <p>Being highly dependent on the historically low price of a key raw material</p> Signup and view all the answers

    What is an essential feature of attractive businesses?

    <p>Selling products and services that customers 'want to have'</p> Signup and view all the answers

    What does not describe unattractive businesses according to the text?

    <p>Growing rather than shrinking</p> Signup and view all the answers

    What is conducted in an organizational feasibility analysis?

    <p>To determine if the business has sufficient management expertise</p> Signup and view all the answers

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