Entrepreneurship in Developing Markets
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Questions and Answers

By 2015, how many cities in Asia are expected to have populations of more than 1 million?

  • 225
  • 903 (correct)
  • 450
  • 150

    • What is the estimated total purchasing power of the poor in Rio de Janeiro?

  • $2.4 billion
  • $1.2 billion (correct)
  • $600,000
  • $600 million

    • What is the approximate number of cities that will have populations of more than 1 million in Africa by 2015?

  • 500
  • 100
  • 300
  • 225 (correct)

    • What percentage of people in the largest cities will be bottom-of-the-pyramid (BOP) consumers?

    <p>50%</p> Signup and view all the answers

    What is the name of the slum in Mumbai that has a thriving business ecosystem?

    <p>Dharavi</p> Signup and view all the answers

    What is the total population of the 1,300 largest cities, approximately?

    <p>1.5 billion to 2 billion</p> Signup and view all the answers

    What is a key requirement for multinational companies to prosper in developing markets?

    <p>Building businesses that serve the poor</p> Signup and view all the answers

    What is the estimated percentage of the world's population that earns less than $2,000 per year?

    <p>65%</p> Signup and view all the answers

    What can multinational companies gain by entering developing markets?

    <p>Strong revenues, operating efficiencies, and innovation</p> Signup and view all the answers

    Why is the involvement of multinational companies crucial in developing countries?

    <p>To bring prosperity to the poorest regions</p> Signup and view all the answers

    What is a key outcome of companies serving the poor in developing markets?

    <p>Important competitive advantages</p> Signup and view all the answers

    What is necessary for prosperity to come to developing countries?

    <p>Targeted financial aid from developed countries and improvements in governance</p> Signup and view all the answers

    What is the main reason why multinational companies are reluctant to invest in developing countries?

    <p>Low incomes of the people in these countries</p> Signup and view all the answers

    According to the passage, what is the current focus of most multinationals doing business in developing countries?

    <p>Selling to the upper-middle-class segments</p> Signup and view all the answers

    What is the impact of the barriers to commerce in developing countries?

    <p>They have a significant impact on business, but it is still possible to do business profitably</p> Signup and view all the answers

    What is the trend in developing countries that is providing businesses with greater access to the poorest city slums and rural areas?

    <p>Development of low-cost wireless communication networks</p> Signup and view all the answers

    What is the result of removing the misperceptions about the developing world?

    <p>The economic potential of the developing world becomes clear</p> Signup and view all the answers

    What is the assumption that the passage argues is wrong?

    <p>The poor have no money to spend</p> Signup and view all the answers

    What is the estimated manufacturing revenue generated by Dharavi?

    <p>$450 million</p> Signup and view all the answers

    What percentage of India's GDP is generated in rural areas?

    <p>60%</p> Signup and view all the answers

    What is the critical barrier to doing business in rural regions?

    <p>Distribution access</p> Signup and view all the answers

    What technology has been used by poor rural women in Bangladesh?

    <p>GSM cell phones</p> Signup and view all the answers

    What skill have teenagers from slums in Kenya been trained in?

    <p>Web page design</p> Signup and view all the answers

    What do poor farmers in El Salvador use to negotiate the sale of their crops?

    <p>Telecenters</p> Signup and view all the answers

    What is the minimum deposit required for Citibank's Suvidha experiment in India?

    <p>$25</p> Signup and view all the answers

    What services are being planned to be offered by WIRES in Uganda?

    <p>Printing, faxing, copying, and access to software</p> Signup and view all the answers

    What is the main challenge for mobile telecommunications providers in developing countries?

    <p>High cost of traditional technologies</p> Signup and view all the answers

    What is the purpose of the partnership between the start-up and the Bolivian Association of Ecological Producers Organizations?

    <p>To offer business information and communications services</p> Signup and view all the answers

    What is the number of customers enrolled in Citibank's Suvidha experiment in Bangalore within a year?

    <p>150,000</p> Signup and view all the answers

    What type of products do the 25,000 small producers in Bolivia produce?

    <p>Ecoagricultural products</p> Signup and view all the answers

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