Economic Factors and Politics in Marketing
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Questions and Answers

What are two crucial factors that are examined in this section?

buying power and desire to spend

What are the three forces that are intertwined in the context of marketing?

politics, law, and regulation

Who passes laws in the context of marketing?

government representatives who have been elected or appointed to office

What can influence marketing choices and techniques?

<p>political issues</p> Signup and view all the answers

What influences consumer spending choices and behaviors?

<p>general economic circumstances</p> Signup and view all the answers

Both marketers and customers are impacted by the ______ factors in the marketing environment.

<p>economic</p> Signup and view all the answers

The buying power (how much individuals have the ability to ______) and desire to spend (how likely people are to make purchases) are two crucial factors that are examined in this section.

<p>spend</p> Signup and view all the answers

We also look at the general ______ environment and how it influences these choices and actions.

<p>economic</p> Signup and view all the answers

The forces of ______, law, and regulation are intertwined in the context of marketing.

<p>politics</p> Signup and view all the answers

Government representatives who have been elected or appointed to office pass ______, the courts interpret them, and operate the regulatory agencies.

<p>laws</p> Signup and view all the answers

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